Alianza Consultants
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● Managing paid ad campaigns across search, display, social and retargeting networks by
conducting extensive keyword research, analysis and testing of keyword performance
● Ensuring successful campaigns managing bids and budgets to be able to meet the predefined
KPI’s.
● Developing and executing Riskcovry’s multi-channel performance marketing strategy.
● Optimising campaigns across multiple channels to deliver the best return on investment
● You identify replicable marketing strategies, tactics and channels that address business pain
points and convey product benefits to drive new customer acquisition – with an implement, test,
and measure mindset
● You write engaging content for marketing ads, campaigns and landing pages
● You test different value propositions and messages across different channels to find the best angle
to introduce our product for each target group
● You build and run A/B tests across landing pages and the homepage
Qualifications
● Bachelor Degree in marketing, business or equivalent
● At least 4+ years of professional experience either in an marketing agency or in-house enterprise
start-up
● Business fluency in English
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Alliance International is a leading global recruitment agency based in India, offering expert staffing solutions across 36+ countries. With 15+ years of experience, the company specializes in executive search, IT staffing, overseas hiring, and RPO services. Known for customized, reliable, and cost-effective recruitment, Alliance International connects top talent with businesses worldwide across diverse industries.
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Anlight Consulting is a customer centric, delivery focused consulting organization that brings significant business value to its customers by effective use of Technology & Human Capital resources. With a vision to share global expertise in areas of Technology, Outsourcing & Human Capital and to drive business excellence, the company is engaged in delivering a wide range of services to its customers globally: - IT Consulting / vCIO (Virtual CIO Services) - IT Product Implementation (partnerships with a range of Cloud based business applications) - HCM / HR Technology - Premium Staffing and Executive search services. The main objective of Anlight Consulting is to derive value from two key cornerstones – Technology & People, deliver measurable return on investment (ROI) and make a significant positive business impact for its customers. We collaborate with our customers and partners, evaluate opportunities and then innovate, strategize, plan and develop business solutions that generate the biggest impact and drive measurable improvements in business performance, business growth, employee productivity, cost management and customer satisfaction. The company has been founded by seasoned professionals having comprehensive global experience in not only ‘defining' the strategic Technology & Human Capital roadmap but also ‘delivering' the large scale business transformation and change programmes spanning multiple locations across geographies. The combined hybrid expertise in ‘strategy' as well as ‘hands-on execution' gives an edge to our customers and helps them generate immense business value through our experience, industry expertise, knowledge, partnerships and consulting services.
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