Worql

Marketing & Growth Associate — Founder's Office

Company: Worql

Location: Remote (India)

Type: Full-time | Initial 3-month commitment

Compensation: ₹20,000/month + performance-based incentives

About Worql

Worql is an early-stage software company building infrastructure to help businesses manage the commercial side of software and services delivery.

We're looking for a creative, resourceful, and execution-focused individual to work directly with the founder on marketing, content production, and growth.

This is a hands-on role. You'll be responsible for helping build our online presence, producing content consistently, experimenting with new distribution channels, and finding creative ways to get Worql in front of more people.

What you'll be doing

1. Content Production & Video Editing

• Create and edit short-form videos for LinkedIn, Instagram, TikTok, and YouTube Shorts.
• Turn raw founder recordings into polished, captioned, ready-to-publish videos.
• Produce graphics, carousels, motion graphics, and simple animations.
• Repurpose existing content into multiple formats across platforms.
• Create product-focused marketing materials, feature demonstrations, and promotional videos.

2. Social Media & Personal Brand Growth

• Manage the company's social media publishing calendar.
• Help grow the founder's personal brand alongside Worql's company presence.
• Draft and publish LinkedIn posts, articles, and educational content.
• Research relevant industry discussions, communities, and emerging trends.
• Maintain consistent publishing across selected channels.

3. Marketing & Distribution

• Identify communities, newsletters, and platforms where potential Worql customers spend time.
• Distribute content through relevant professional communities and social channels.
• Experiment with new content formats, positioning, and marketing approaches.
• Support email campaigns, landing pages, and other growth initiatives.
• Track content performance and identify what generates meaningful interest.

4. Growth Operations

• Maintain the content calendar, creative assets, and marketing trackers.
• Research competitors and successful B2B SaaS marketing strategies.
• Work with the founder to turn ideas into published content quickly.
• Take ownership of recurring marketing tasks without requiring constant supervision.

What we're looking for

• Strong written and spoken English.
• Experience with Canva, CapCut, Premiere Pro, DaVinci Resolve, Figma, or similar creative tools.
• Ability to edit short videos with captions, graphics, transitions, and animations.
• Familiarity with LinkedIn, Instagram, YouTube, and digital content trends.
• Comfortable using AI tools for research, scripting, design, and production.
• Strong attention to detail, creativity, and independent execution.

You don't need years of professional marketing experience. We're more interested in your ability to produce quality work consistently, learn quickly, and take initiative.

What you'll get

• ₹20,000 monthly fixed stipend.
• Additional performance-based earning opportunities.
• Direct collaboration with the founder.
• A company email address, ChatGPT account, and access to the tools required for your work.
• Significant creative ownership and exposure to growing an early-stage technology company.
• Potential for a longer-term position based on performance.

What success looks like

We want someone who can help us maintain a consistent flow of quality content, improve our online presence, and generate increasing awareness and interest among potential customers.

The goal isn't simply to post more. It's to make sure Worql is consistently showing up in front of the right people.

How to apply

Send a brief introduction, examples of content you've created or edited, and a few sentences about how you would approach growing the online presence of an early-stage B2B software company.

About Worql

Worql is a technology startup building software that helps IT services companies manage client engagements, track project changes, verify delivery, and maintain commercial accountability.

We work with founders and leadership teams at software development agencies and IT services firms, helping them manage client relationships and delivery operations more efficiently.

About the Role

We're looking for a motivated, resourceful Founder’s Office Associate to work directly with Worql's founder across business development, growth, research, and daily operations.

This is a hands-on role with significant responsibility from day one. Your primary focus will be helping Worql acquire new customers by identifying promising companies, engaging decision-makers, building relationships, and generating qualified sales opportunities.

Beyond sales, you'll contribute to marketing, market research, product feedback, and operational projects that support the company's growth.

We're looking for someone who takes initiative, communicates effectively, and can turn an assignment into a finished result without constant supervision.

Key Responsibilities

Business Development & Sales

• Identify and research potential customers, particularly founders and executives of software development and IT services companies.
• Initiate personalized conversations through LinkedIn and email.
• Manage outreach campaigns, follow-ups, and prospect relationships.
• Qualify potential customers and schedule meetings with the founder.
• Maintain accurate records of prospects, conversations, and sales opportunities.

Growth & Marketing

• Research industry trends, competitors, and potential market opportunities.
• Help develop LinkedIn content, outreach messaging, and marketing initiatives.
• Identify new channels and strategies for reaching prospective customers.
• Support experiments designed to improve customer acquisition.

Founder’s Office & Operations

• Prepare company and prospect research ahead of important meetings.
• Assist with business documentation, spreadsheets, scheduling, and follow-ups.
• Test Worql's platform and provide structured feedback on the customer experience.
• Coordinate projects and complete assignments across different business functions.
• Provide concise daily updates on completed work, priorities, and challenges.

Who We're Looking For

• Strong written and spoken English communication skills.
• Confidence communicating professionally with business owners and senior executives.
• Genuine interest in startups, entrepreneurship, technology, and B2B sales.
• Strong research, organizational, and problem-solving abilities.
• Ability to work independently, manage priorities, and take ownership of responsibilities.
• Comfortable using LinkedIn, spreadsheets, and modern productivity tools.
• Willingness to learn quickly, experiment, and adapt in a fast-moving startup environment.
• Previous experience in business development, sales, marketing, or startup operations.
• Familiarity with LinkedIn Sales Navigator, Apollo, or CRM tools.
• Understanding of how software development agencies and IT services businesses operate.

Previous startup experience is not mandatory. Relevant internships, freelance projects, college initiatives, or independent work are equally valuable.

Compensation & Growth

• Fixed stipend: ₹22,000 per month.
• Sales meeting incentive: ₹500 for every qualified sales meeting booked and completed.
• Customer acquisition incentive: ₹2,500 for every paid customer engagement closed.
• Performance incentives: Uncapped.
• Career opportunity: High-performing candidates may receive an offer for a permanent full-time position after the initial three-month period.

You'll work directly with the founder, gain exposure to how an early-stage technology business operates, and have opportunities to take on greater responsibility as the company grows.

Submit your CV along with a short response (maximum 150 words) to the following question:

A client keeps asking a software development company for small additional features during a project. What problems might this create for the company's founder, and how would you initiate a conversation with that founder about the issue?

We're interested in how you think, communicate, and approach real business problems, not just your qualifications.