Dashtoon

About the job

At Dashtoon Studio, we have created a groundbreaking product that utilizes generative AI to empower users in creating captivating comics. As a Social Media Manager, you will play a crucial role in introducing Dashtoon Studio to comic creators, generative AI enthusiasts and writers worldwide. Your primary responsibility will be to oversee social media and community management tools to enhance product awareness, engage with creators, and drive user acquisition. The role is based out of our office in Bengaluru, Karnataka.

Your Role

· Conceptualise: Think creatively and develop engaging content such as text, images, and short-form videos for social media platforms including Twitter, YouTube, and Instagram. Ensure alignment of communication across channels.

· Strategise: Plan and execute social media calendars, PR activities, and product release communications.

· Drive Engagement: Engage with followers of Dashtoon Studio accounts across X, Instagram, TikTok, LinkedIn, YouTube etc. and also the creator community on Discord. Organize community events and communicate the new features introduced to enhance user experience. Act as the voice of our creator community, actively participating in forums and providing valuable feedback to the product and engineering teams.

· Own: Take ownership of growth metrics across communities and social media channels, including reach, impressions, engagement, follower growth etc.

Must Have

· 2 Years of relevant work experience in social media management.

· Fast learning curve and good design and aesthetic sense

· Familiarity with major Social Media Platforms: Instagram, Twitter, Reddit,

· Discord and YouTube.

· Familiarity with content creation and editing tools

· Excellent written and verbal communication skills in English

· Good understanding of social media metrics

Good to Have

· Prior experience handling social media accounts of B2C products or platforms

· Agency experience

· Love for comics, anime, manga and movies

Job Type: Contractual

Selection Process (Not necessarily in this order)

· 30-45 minute Interviews

· Evaluation Case study

1. Assist the marketing team by crafting SEO strategies to increase web traffic.

2. Stay informed on SEO trends and news to identify improvement areas and new opportunities.

3. Execute keyword research to guide content creation.

4. Develop content that adheres to SEO best practices.

5. Oversee SEO campaign progress, monitor rankings and traffic, and compile detailed performance reports.

6. Participate in creating marketing materials as needed.

7. Analyze and report on key performance indicators (KPIs).

8. Remain current with the latest SEO and web development trends.

9. Update metadata and correct broken links in existing articles.