BFC Publications

Since 2008, Capillary has been at the forefront of the constant evolution in consumer experiences. At the time, according to the conversations Capillary co-founders Aneesh Reddy, Ajay Modani, and Krishna Mehra had with consumer brands, the biggest challenges they were facing was an inability to capture customer data, identify consumers visiting their stores and to communicate effectively with them. Built on a big data platform, the Capillary CRM solution finally enabled brands to use their existing infrastructure to identify and understand each consumer, and directly communicate with them through mobile technology. Along with a revolutionary for the time, card-less, mobile first loyalty program, the SaaS solution closed the loop on customer acquisition, engagement and retention, finding takers across the world. With the explosion of ecommerce in the following decade, Capillary addressed another major pain point brands were facing, which was to quickly, easily and reliably establish an online presence. With the acquisition of ecommerce platform provider, MartJack (Anywhere Commerce), Capillary helped brands deliver enriched online experiences with ease. Other products developments powered brands to look beyond just their physical stores or online portals and explore the multiple engagement and commerce channels that were emerging at the time. As these interaction channels continue to evolve, providing a consistent consumer experience across all of them is becoming increasingly difficult for brands. As consumers expect a connected and seamless experience, Capillary has developed products that help brands get a 360° single view of customer and inventory across all channels, so they could stitch together previously siloed customer journeys with data, and build unified, cross channel strategies that deliver a consistent, omnichannel experience.

UserIQ is fast-becoming the Customer Growth Platform that empowers SaaS companies to foster growth beyond the funnel. Customers can effectively scale onboarding, increase feature usage, accelerate time-to-value, and ultimately drive more revenue throughout the customer journey.

 

Too many software teams don’t know their users. Our founders aimed to fix that with UserIQ. Since spinning out of Georgia Tech’s Advanced Technology Development Center program, we’ve assembled an accomplished team and designed award-winning, elegant solutions that solve real problems. 

We’re deeply curious about why users do the things they do. We also believe data should lead to action.

We love code. Infact everybody at UserIQ gets to write code. After all, handcrafted code + crazy ideas = awesome product. So you are in good company to learn & grow.

We’re well-funded. We’re making serious waves in the customer success space. And we need talent like you, come join one of the fastest growing startups. Our culture is passionate, dynamic, and fun.

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