Bay20 Software Services

Building software to help e-commerce businesses sell better

Our company is dedicated to helping e-commerce merchants sell better through innovative software solutions. With a deep understanding of the e-commerce industry and a commitment to quality, we have developed a suite of products that improve the shopping experience for 100 million buyers worldwide every day.

Our passionate team of 15 is more than just a workforce; we're a family, growing together to better support our diverse range of over 25,000 global clients, from spirited startups to seasoned enterprises.

We've made our mark in the e-commerce world with our top-rated applications on the Shopify App Store, but our true pride lies in our inclusive, dynamic, and empathetic work culture. Here, every voice matters, every idea fuels growth, and every team member plays a crucial role in our collective success. Dive into the heart of our company ethos by exploring our culture book [https://cdn.starapps.studio/files/StarApps+Culture+Book.pdf] and see how we’re not just a company, but a community.

As the e-commerce landscape flourishes, we're not just keeping pace; we're setting the rhythm. We're on the lookout for individuals who are not just looking for a job, but a journey; a chance to make a real, heartfelt impact in this exciting industry. Be part of a journey that’s not just about growth, but about belonging, innovation, and shaping the future of e-commerce. Let's embark on this thrilling adventure together!

About BusinessOnBot

BusinessOnBot is a pioneering platform dedicated to assisting Direct-to-Consumer (D2C) businesses in leveraging the power of WhatsApp for sales and user acquisition. With a focus on innovation and customer-centric solutions, we provide comprehensive tools and services tailored to meet the unique needs of D2C brands.

Our Approach:

At BusinessOnBot, we understand the critical importance of effective marketing and seamless user experiences. Our proprietary attribution-based marketing tools empower brands to optimize their outreach efforts, while our WhatsApp stores, enriched with vernacular language support, ensure inclusivity and accessibility for diverse audiences.

Services Offered:

We specialize in establishing end-to-end WhatsApp marketing channels for brands, facilitating the entire journey from product discovery to purchase. Our e-commerce flows are meticulously designed to drive user acquisition, enhance engagement, foster referrals, and recover abandoned carts. We cater to growth-focused D2C brands seeking to streamline their WhatsApp user acquisition flow and maximize their market reach.

Unique Solutions:

As a trusted partner to D2C brands, BusinessOnBot offers unparalleled expertise in creating and nurturing loyal user bases on WhatsApp. Our voice and text-based multilingual chat solutions, integrated with cutting-edge CRM functionalities and marketing automations, elevate brand-consumer interactions to new heights.

Our Impact:

BusinessOnBot has garnered recognition for its innovative approach to automated sales and user acquisition. As a proud alum of Y Combinator's Winter 2021 cohort, we continue to redefine the landscape of WhatsApp-based business solutions in India, empowering businesses to thrive in the digital age.

At BusinessOnBot, we are committed to driving sustainable growth and success for D2C brands through our transformative WhatsApp-centric solutions. Join us in revolutionizing the way businesses engage with their customers on WhatsApp and beyond.

Quantiphi is an award-winning AI-first digital engineering company driven by the desire to reimagine and realize transformational opportunities at the heart of the business. Since its inception in 2013, Quantiphi has solved the toughest and most complex business problems by combining deep industry experience, disciplined cloud, and data-engineering practices, and cutting-edge artificial intelligence research to achieve accelerated and quantifiable business results.

About Pendo

Pendo is a leading product experience and software analytics platform that helps companies understand how users interact with their software and improve those experiences. It operates in the product analytics and digital adoption space, enabling organizations to combine analytics, in-app guidance, and user feedback in one unified platform.

Pendo – Key Highlights

• Founded in 2013, headquartered in Raleigh, North Carolina
• Serves 14,000+ companies globally
• Processes 20B+ daily events and supports 1B+ users
• 850+ employees across global offices
• Raised $350M+ total funding from investors like General Atlantic, Tiger Global, and Sapphire Ventures

Chisel was acquired by Pendo in 2026, marking a key milestone in its journey. The acquisition strengthens Pendo’s push into AI-driven product experience, with Chisel’s agentic capabilities becoming a core part of Pendo’s broader platform vision.

Chisel Labs is an AI-powered product management platform built to help product teams move faster and make better decisions. It operates in the product management and AI SaaS space, bringing feedback, roadmapping, and documentation into a unified system of record.

At its core, Chisel functions as an AI PM Agent, automating workflows like PRDs, research, and feedback analysis - allowing teams to focus on strategy, prioritization, and product outcomes.

About Chisel

Chisel is a lean, globally distributed team with presence across the US and India. The team operates at the intersection of AI, product management, and enterprise SaaS, with a strong emphasis on ownership, speed, and building for real-world product teams at scale. Post-acquisition, the team is now part of Pendo’s broader organization.

🏆 Milestones

• Founded in the early 2020s as a next-gen product management platform
• Built one of the early AI-native PM agents for automating product workflows
• Grew adoption across global teams with integrations like Jira, Salesforce, and Zendesk
• Achieved strong product recognition across PM tooling ecosystems
• Acquired by Pendo (2026) to accelerate AI innovation in product experience

Founded in 2014 by two passionate individuals during their second year at Christ College, Bangalore, Moshi Moshi is a young, creative, and committed communication company that encourages clients to always "Expect the EXTRA." 

Our diverse team of over 160+ people includes Art directors, Cinematographers, Content and copy writers, marketers, developers, coders, and our beloved puppy, Momo. We offer a wide range of services, including strategy, brand design, communications, packaging, film and TVCs, PR, and more. At Moshi Moshi, we believe in creating experiences rather than just running a company.​

We are amongst the fastest growing agencies in the country with a very strong value system.

Below are the five of the nine principles we believe in strongly.

1. Communicate Clearly.: Prioritize clear and open dialogue.
2. Doing things morally right.: Uphold integrity in all endeavors.
3. Dream it, do it.: Always Embrace optimism and a can-do attitude.
4. Add logic to your life.: Ensure that rationality guides our actions.
5. Be that fool.: Fearlessly challenge the impossible.

Come find yourself at Moshi Moshi.

Welcome to Neogencode Technologies, an IT services and consulting firm that provides innovative solutions to help businesses achieve their goals. Our team of experienced professionals is committed to providing tailored services to meet the specific needs of each client. Our comprehensive range of services includes software development, web design and development, mobile app development, cloud computing, cybersecurity, digital marketing, and skilled resource acquisition. We specialize in helping our clients find the right skilled resources to meet their unique business needs. At Neogencode Technologies, we prioritize communication and collaboration with our clients, striving to understand their unique challenges and provide customized solutions that exceed their expectations. We value long-term partnerships with our clients and are committed to delivering exceptional service at every stage of the engagement. Whether you are a small business looking to improve your processes or a large enterprise seeking to stay ahead of the competition, Neogencode Technologies has the expertise and experience to help you succeed. Contact us today to learn more about how we can support your business growth and provide skilled resources to meet your business needs.