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Manage the strategy and setup of all paid campaigns (primarily but not limited to Google, Facebook, & LinkedIn) + optimize, track and report ● Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs. ● Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying. ● Develop creative concepts, storyboards, creative copy, punchlines, slogans, catchphrases, layouts for sales collateral such as brochures, flyers, and white papers, websites, email campaigns, trade show graphics, press releases, advertisements, and other marketing materials ● Drive qualified leads to our website, and develop lead capture strategies ● Manage social media channels
This profile will be majorly focused on risk analytics, with some focus on collections/ marketing analytics. The analyst will get to work on different data sources to extract meaningful information and develop credit scoring strategies/models to be used for lending. The range of work will cover handling large quantities of data (breadth and depth), exploring new data sources to find relevant information, constructing different variables and uncovering meaningful relationship with lending risks, as well as building scoring models for credit and collections and building relevant reports/dashboards. Requirements: 1. Technology / Engineering / Statistics background (Tier - I / Tier- II institutes preferably) with exposure to machine learning algorithms, python/ R or other analytics tools 2. Previous experience in risk divisions of banks / NBFCs will be a plus
-Forge large B2B partnerships and be an excellent relationship manager to drive business growth -Consistently attain short and long-term goals that drive our business -Qualify opportunities, create target lists for vertical and horizontal markets -Closely manage lead flow, pipeline progression, and accurately forecast the business -Continually improve sales productivity in a highly transactional environment -Facilitate focused and productive communication and collaboration among your reps and between your reps/cross-functional partners -Be a thought partner to the management team in regards to sales process and strategy -Collaborate closely with post-sales ad marketing teams to maximize the revenue from each partnership -Develop and maintain superior relationships with existing and future clients
Hiring team responds within a day
