arré (u digital content pvt ltd)

Job Description

Arré is looking for a sharp creative mind that lives on social media and can create/collaborate on diverse, multiformat, multimedia storytelling in a distinctive and unique voice, catering to the urban genz.

• The job entails an end-to-end ownership of Arré social media channels and all content (whether produced by Arré, Arré Studio, or any of the upcoming verticals of Arré) published on social media (FB, Twitter, Instagram, Youtube, Linkedin, Snapchat, Substack etc.)
• Ideating on the content calender with the creative team. The social media person will be looked upon to provide on-point insights into social content trends
• Executing posts and copies, ensuring consistency of the Arré tone of voice
• Tracking of metrics - followers, engagement
• Where required, be able to run promotional campaigns on the social media platforms
• Active contribution into the development of a short-format content slate including collaboration with other social pages, talent and influencers
• Tracking opportunities for Arré to enter awards/ competitions for its content
• Working with Arré’s partners (OTT platforms) where required to collaborate on promotional activities on shows from Arré Studio