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Deleted User asked a question
{{::getFormatedLocalTime("2017-08-31T12:24:00.051Z", {without_time: true})}}

How essential are domain expertise in managing a product?

ProblemSolvingTeam.jpg
Image courtesy: Fusion Ventures

Recently I asked this question on my LinkedIn feed and yet to get a single reply. I have been pondering over it by myelf for some time. If you recollect the core product management skills preached around, those are hardly specific to a domain or industry.
  1. What has been your experience as a contributing product manager, or what have you seen in other product managers around?
  2. Like in sales, marketing, or accounting, are product management skills portable across domains and indutrries?
Cheers,
Ranjit

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1 answer
Nikunj Verma Driving CutShort
{{::getFormatedLocalTime("2017-08-31T18:29:59.446Z", {without_time: true})}}
Depends on the product and the way teams are set up.

For a high-tech product (such as AWS S3 or Storage gateway), a PM normally needs to have domain expertise. But some such companies may choose to define the PM role as a more "enabler and coordinator" role and instead designate a strong tech engineering manager to provide technical inputs to the roadmap.

For a B2C product, such as Zomato ordering app for instance, a PM may not have much food industry experience. Understanding consumer pain points and then using data to drive the org goals is more important. Someone from design or even support background might be a good fit for this kind of product management.

Coming to the last question - yes many of the PM skills are portable. Understanding customers, building strategies, crunching numbers, making tradeoffs and coordinating and leading teams are pretty much relevant in all kind of companies and industries.
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