
General Overview of the Role:
We are looking for a skilled and innovativePaid Social Media Marketerto join our dynamic team at KrispCall. This role involves strategizing, executing, and optimizing paid social media campaigns across platforms like Facebook, Google, Instagram, Twitter, and LinkedIn. The goal is to drive brand awareness, engagement, and conversions through data-driven advertising strategies. The ideal candidate will be adept at audience targeting, performance analysis, and creating impactful ad content in collaboration with our creative team.
Key Responsibilities:
- Design and implement effective paid social media strategies aligned with marketing objectives and target audiences.
- Manage campaigns on platforms such as Facebook, Google Ads, Instagram, Twitter, and LinkedIn.
- Monitor and optimize campaign performance metrics (CTR, CPC, CPA, ROAS).
- Efficiently allocate and manage budgets for maximum ROI.
- Collaborate with designers and content creators to develop engaging ad creatives and landing pages.
- Conduct A/B testing to refine ad formats, audience targeting, and bidding strategies.
- Provide detailed performance reports and actionable insights to stakeholders.
- Stay up-to-date with social media trends, advertising policies, and emerging technologies.
- Work closely with cross-functional teams to align on goals and strategies.
Required Skills and Experience:
- A minimum of 3 years of experience in paid social media advertising.
- Bachelors degree in Marketing, Advertising, Communications, or a related field.
- Expertise in platforms like Facebook Ads Manager, Google Ads, and analytics tools such as Google Analytics.
- Solid understanding of social media advertising trends and best practices.
- Exceptional analytical, organizational, and communication skills.
- Experience with advanced audience targeting, retargeting, and multichannel campaigns.
- Preferred Skills and Experience:
- Certifications in Facebook Blueprint, Google Ads, or similar.
- Knowledge of SEO principles as they apply to social media advertising.
- Experience with video content creation and video ad strategies.
- Familiarity with evolving social media algorithms and advertising policies.
What We Offer:
- Competitive salary and performance-based incentives.
- Professional growth opportunities and skill development programs.
- A supportive, dynamic, and inclusive work environment.
If you are passionate about leveraging the power of social media to drive results and thrive in a collaborative environment, wed love to hear from you.
Role:Growth Marketing
Industry Type:IT Services & Consulting
Department:Marketing & Communication
Employment Type:Full Time, Permanent
Role Category:Digital Marketing
Education
UG:Graduation Not Required
About company
KrispCall is an AI-driven cloud telephony platform that streamlines business communications by integrating advanced features into a single application. It offers global accessibility with phone numbers in over 100 countries, enabling businesses to establish a local presence without physical offices. The platform provides comprehensive tools such as internet telephony, auto attendants, live call monitoring, virtual receptionists, and sales call recording, catering to businesses of all sizes. Seamless integration with CRM platforms like HubSpot, Pipedrive, and Zapier ensures efficient customer relationship management. By eliminating the need for traditional phone lines, KrispCall offers increased flexibility and cost savings, positioning it as a leading solution for efficient, scalable, and integrated communication systems.
Company Info
Address:Bengaluru, India

About Krispcall
About
KrispCall is experiencing rapid growth, and we're looking for talented individuals to join us on this exciting journey. We offer a dynamic and rewarding work environment where you can learn, grow, and contribute to a product that's transforming the way businesses communicate. We value our employees and provide opportunities for professional development and advancement. Explore our open positions and discover your potential at KrispCall!
Company video


Candid answers by the company
KrispCall is a cloud telephony provider offering a comprehensive suite of communication tools, including virtual phone numbers, call management features, and integrations with popular business applications. We serve businesses of all sizes, helping them improve communication efficiency and customer experience. We are committed to innovation and creating a positive work environment
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