Senior Brand Strategist at Talent Pro · Gurugram · 5 - 10 years · ₹9L - ₹15L / yr · Bootstrapped · Posted 13 Jan 2026

Strong Senior Brand Strategist Profile
Mandatory (Experience 1) – Must have 4+ years of pure brand strategy experience at branding/strategy agencies (not advertising/campaign-only roles)
Mandatory (Experience 2) – Must have hands-on experience with brand strategy frameworks for new brand creation and rebranding initiatives (brand persona, positioning, narrative, tone of voice, guidelines)
Mandatory (Experience 3) – Must have experience conducting and leading brand workshops, integrating research inputs (primary + secondary) into insights and brand positioning
Mandatory (Experience 4) – Must have B2C brand strategy experience (B2B exposure is highly preferred but optional)
Mandatory (Skills 1) – Must have strong writing and storytelling skills to translate brand positioning into compelling narratives, messaging, tone, and strategic decks.
Mandatory (Skills 2) – Must be able to manage end-to-end brand strategy projects, including research synthesis, workshop facilitation, positioning, framework creation, and collaboration with design teams for visual translation.
Mandatory (Portfolio) - Must have a portfolio or compilation of case studies showing rebranding projects, positioning frameworks, workshop involvement, research synthesis, and strategy-to-design translation
Mandatory (Education) – Preferably a degree/master’s in Marketing, Brand Strategy, Design, or Communication from reputed institutes (e.g., MICA, NID, Srishti, or similar).

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