Graphic Designer

Marketing Head Job Description

Responsibilities Include But Are Not Limited To The Following:

 Lead the development and execution of a comprehensive marketing strategy, focusing on brand enhancement, packaging innovation, and performance marketing.

 Design and oversee the implementation of a loyalty program to foster long-term customer relationships.

 Monitor and optimize performance marketing campaigns, ensuring a consistent return on investment.

 Collaborate closely with design and product teams to ensure brand alignment and innovative packaging concepts.

 Manage and mentor the marketing team, fostering an environment of continuous growth and learning.

 Ensure seamless interdepartmental coordination for holistic marketing initiatives and campaign delivery.

 Possess a deep understanding of market trends and consumer behaviour to drive branding efforts.

 Act as the primary marketing contact, liaising with other department heads and stakeholders.

 Work closely with IT, Operations, and the web teams to deliver growth and creative product enhancements and solutions.

 Conduct and present internal reporting, analysis and insights around activations, redemptions and category performance

 Conduct competitive and category research and educate internal stakeholders in relevant trends that affect gift card sales and redemption.

 Manage and champion the implementation of Little Italy’s Loyalty program and product enhancements

 Evaluate the gift card program regularly by interpreting data, identifying trends, and making recommendations for continual improvements

 Manage vendor relationships

 Build and Analyze brand strategy and consumer insights

 Manage a team of marketing people working on brand initiatives

 Lead and motivate the target audience to “take action”

 Measure and report performance of all marketing campaigns, and assess ROI and KPIs

 Monitor market trends, research consumer markets and competitors’ activities

 Devise innovative growth strategies  Manage Vendor Relationships  Drive Online and App Sales

 Manages district operations by directing and coordinating activities consistent with goals, objectives and policies

 Identify, develop, and execute partnership campaigns with existing and new vendor partners.

 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

 Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

 Identify trends and insights, and optimize spend and performance based on the insights

 Brainstorm new and creative growth strategies

 Plan, execute, and measure experiments and conversion tests

 Collaborate with internal teams to create landing pages and optimize user experience

 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

 Instrument conversion points and optimize user funnels

 Collaborate with agencies and other vendor partners  Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 Handling publications and updation of content for all the marketing collateral including website, newsletter, brochure, corporate presentations etc.

 Hands-on experience on tie-up with various Digital Media, e-commerce platforms for FMCG - Food Products (E-commerce platforms like Amazon, Big Basket, Natures Basket etc.).

 Candidate must have strong analytical, organizational and multi-tasking skills.

 Lead SEO/SEM and digital campaign efforts.

Requirements

 Bachelor's Degree in Marketing, Advertising/PR, Communications or related business discipline

 6+ years’ experience in marketing, database marketing or campaign management

 A proven track record of developing and executing high-impact, data-driven marketing campaigns and experience managing multiple projects at various stages

 Ability to handle a highly dynamic and fast-paced office setting, demonstrating the ability to pivot and adjust to changing needs and demands

 Knowledge and experience with cross channel marketing programs including email, SMS, display, direct mail, social, search etc.

 Solid understanding of marketing fundamentals, including list selection criteria, file scoring and segmentation and the ability to contribute to strategies that align with product road map

 Experience with partnering with a creative agency for content and creative develop and strategy

 Able to relate results, insights and recommendations in a meaningful way to business partners

 Ability to mobilize, lead and influence a diverse team of internal and external stakeholders

 Proven working experience in digital marketing.

 Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

 Highly creative with experience in identifying target audiences and devising digital.  Campaigns that engage, inform and motivate.

 Experience in optimizing landing pages and user funnels.

 Experience with A/B and multivariate experiments.

 Solid knowledge of website analytics tools.

 Experience in setting up and optimizing Google AdWords campaigns.

We are a forward-thinking company Hookux seeking a skilled Full Stack Developer to join our team. You will work on a variety of exciting projects that require problem-solving, innovation, and scalability. One such project is, a stock market and crypto investing simulation platform that teaches children financial skills through gamified competition.

Key Responsibilities:

• Develop and maintain robust, scalable, and efficient front-end and back-end systems.
• Collaborate with cross-functional teams to define, design, and ship new features.
• Design and implement API endpoints and server-side logic.
• Work closely with the design and product teams to ensure the technical feasibility of UI/UX designs.
• Optimize the application for maximum speed and scalability.
• Write well-documented, clean code.
• Troubleshoot and debug applications.
• Stay up-to-date with emerging technologies and industry trends.

Technical Skills & Experience:

• Proficient in JavaScript/TypeScript, with expertise in React.js for front-end development.
• Strong experience with Node.js, Express.js, or other backend technologies.
• Familiarity with database technologies such as MongoDB, PostgreSQL, or MySQL.
• Experience with RESTful APIs and third-party integrations.
• Knowledge of cloud platforms like AWS, Azure, or Google Cloud.
• Proficient in version control (e.g., Git) and collaboration tools.
• Experience with agile methodologies and continuous integration/deployment (CI/CD).

Bonus Skills:

• Experience with React Native for mobile app development.
• Familiarity with blockchain technology or cryptocurrency-related platforms.
• Experience with containerization (e.g., Docker, Kubernetes).
• Knowledge of testing frameworks and tools.

Qualifications:

• Bachelor's degree in Computer Science, Engineering, or related field (or equivalent practical experience).
• years of experience in full stack development.
• Ability to manage multiple priorities and work independently as well as in a team environment.

Benefits:

• Competitive salary and performance bonuses.
• Opportunities for career growth and learning.
• Flexible working hours and remote working options.

mail me your CV and portfolio at hr @ hookux.com

We are looking for a resilient, empathic Business Development Executive to contribute to the growth of our company. Business development executives are responsible for finding and retaining clients, encouraging extant clients to purchase added products or features, and remaining abreast of changes in consumption.

Responsibilities:

• Identifying profitable business opportunities

• Conducting extensive market research

• Creating actionable business strategies

• Nurturing relationships with clients

• Analyzing market trends.

• Developing front end website architectur
• Developing back end website applications
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• Creating servers and databases for functionality
• Ensuring responsiveness of applications
• Seeing through a project from conception to finished product
• Designing and developing APIs
• Staying up to date in web applications and programming languages
• In-depth understanding of the entire web development process ( development and deployment)
• Write maintainable/scalable/efficient code.
• Design and architect technical solutions for the business problems
• Developing mobile application
• Working on Progressive Web App (PWA), Accelerated Mobile Pages(AMP)
• Working on PHP framework like laravel and codeigniter
• Working on web optimization tool like grunt/gulp.
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REQUIRED SKILLS

• PHP, Mysql, HTML, CSS, Javascript, Bootstrap, Jquery
• Need excellent working knowledge on creating a responsive website and any PHP framework like Laravel or codeigniter

• It will be added advantage if you know angularjs1/ angularjs/ reactjs and web optimization tool like grunt/gulp

• IMMEDIATE JOINEE.
• Work with other engineers to develop and test tools and applications used by team on daily basis
• Play a significant role in the ongoing evolution and refinement of current tools and applications
• Triage, troubleshoot, escalate and provide resolution to production issues.
• Reproduce, document and escalate product defects to the Engineering Team.
• Provide well-thought out and reliable direction, both in technical and non-technical terms, to help customers.
• Take ownership of customer issues, including initial troubleshooting, identification of root cause and issue resolution or escalation.
• Identify and escalate priority issues that need immediate attention.
• Collaborate with cross functional teams which requires strong presentation skills and attention to details
  
  
• BA/BS degree in Computer Science or related technical field or equivalent work experience. MS degree is preferred.
• 9+ years development experience in JAVA (using OO Design and Analysis, Design Patterns, etc.)
• High experience in Java 8 Required.
• 4+ years’ experience building highly scalable, distributed and reliable Restful Web Services using Spring, Jersey, etc.
• Should have knowledge on Cloud applications preferably on AWS.
• Knowledge on building Front end applications using JavaScript, AngularJS, HTML5, CSS3.
• Experience with relational DBs like MySQL and NoSQL Database like MongoDB, Solr/Lucene will be a plus.
• Experience with Tomcat, Jax-RS, REST, JPA, IntelliJ, Groovy, Hibernate is must.
• Experience with build technologies like Gradle, Jenkins will be a plus.
• Experience with Test Driven Development using TestNG/Junit testing frameworks.
• Experience working with version control like GIT.