Backlink Builder / SEO Executive

About us

ONN Bikes is a leading bike rental platform revolutionising urban mobility in India. Our mission is to provide convenient, affordable, and sustainable transportation solutions to our customers. We are committed to innovation, customer satisfaction, and environmental responsibility. Join our team and be a part of reshaping the future of transportation in India

Job Description

Are you passionate about cycling and creating engaging content? Do you have a knack for storytelling and a desire to learn about the exciting world of bike rentals? If so, then this internship is perfect for you!

Responsibilities

·      Conduct research on cycling trends, industry news, and competitor activity.

·      Develop engaging blog posts, website content, social media captions, and other marketing materials that resonate with ONN's target audience.

·      Assist with content creation for email marketing campaigns and promotional initiatives.

·      Proofread and edit existing content to ensure accuracy and brand consistency.

·      Stay up-to-date on SEO best practices and implement them in content creation.

·      Brainstorm new content ideas and collaborate with the marketing team to bring them to life.

Qualifications

·      Strong writing skills with a clear, concise, and engaging style.

·      Experience with content management systems (CMS) is a plus.

·      Basic knowledge of SEO principles.

·      Passion for cycling and a good understanding of cycling culture.

·      Excellent research and analytical skills.

·      Ability to work independently and meet deadlines.

·      Strong communication and interpersonal skills.

Responsibilities:

·       Conduct keyword research to identify high-volume, relevant keywords that align with our business goals.

·       Optimize website content (including title tags, meta descriptions, headings, and body copy) for target keywords and search engine algorithms.

·       Perform technical SEO audits to identify and fix website issues that are hindering search engine ranking.

·       Build high-quality backlinks to our website through strategic outreach and content marketing initiatives.

·       Monitor website traffic and analyze key SEO metrics using Google Search Console and Google Analytics.

·       Stay up-to-date on the latest SEO trends and algorithm updates.

·       Generate reports and present SEO findings and recommendations to stakeholders.

·       Collaborate with content creators, web developers, and marketing teams to ensure a holistic SEO approach.

Qualifications:

·    2+ years of experience in SEO

·     Proven track record of success in increasing website traffic and organic search rankings

·    Strong understanding of on-page SEO, off-page SEO, and technical SEO best practices

·    Experience with keyword research tools (e.g., SEMrush, Ahrefs)

·    Proficiency in Google Search Console and Google Analytics

·    Excellent analytical and problem-solving skills

·    Strong written and verbal communication skills

·    Ability to work independently and manage multiple projects simultaneously

• 3+ YEARS OF EXPERIENCE WITH PAID FACEBOOK AD CAMPAIGNS IS A MUST.
• Manage Facebook ADS for the company as well as clients.
• Get the best ROI and ROAS.
• Run ADS Campaigns
• Execute Google Analytics & Google Tag Managers
• Have Good command of Social Media Management
• Have Good SEO Knowledge - Onpage and Off-page

Desired Candidate Profile

• 3+ Years of Experience
• Proven Results on Facebook ADS
• Professional in Facebook ADS

Perks and Benefits

• Flexible Work Schedule till COVID ends.

You will be challenged to the core as you will be marketing attractions, events, and experiences that you might not have experienced in real life.

Responsibilities

• Leading and directing the work of content produced by content team members 

including text, images, audio, and video. 

• Research, pitch, execute and analyse new content initiatives. 
• Creation of standard operating procedures (SOPs) for the planning, execution, 

optimization, distribution, and amplification of the organization's content. 

• Managing pipelines of in-house and outsourced content creators, analysts, graphic 

designers, videographers, developers, etc. 

• Identifying successful content and mapping out new ways to repurpose the same. 
• Become a part of the ongoing mission to grow organic as a channel 100% every 6 

months over the next 2 years. 

We like

• Expertise in customer acquisition and brand building using content via at least one 

of these channels: email & newsletter, social media, community building, video 

platforms or blog. 

• Excellent written communication skills. 
• A creative problem-solver 
• You are familiar with content management systems and are not scared to learn new 

tools of the trade. 

• Ability to repurpose content meaningfully to suit multiple channels 
• Strong coordination & project management skills 

• Bonus: Past experience with HTML/CSS, Adobe Creative Suite

What we look for:

Resourceful individuals with a creative spirit to sketch our brand image through vividly portrayed content.

Responsibilities:

• Develop persuasive SEO-optimized content for blogs, campaigns, and newsletters
• Create research-oriented industry-specific content for websites
• Proofreading content before delivery
• Identify customers’ needs and gaps in content and recommend new topics
• Generate fresh content ideas for social media
• Work with graphic designers to digitally deliver content concepts

Requirements:

• Graduate in any stream with exceptional writing skills
• Good communication and interpersonal skills
• Proficient with Microsoft Office Suite and Google Docs
• Ability to multitask, prioritize and manage time efficiently

• Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria.
• Understand the competitive landscape—be an expert on our competition and how they are positioned.
• Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas.
• Understand and document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
• Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
• Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.
• Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
• Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
• Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.

• 5+ years of product marketing experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)
• Proficient in productivity applications such as Microsoft Office, Project or Basecamp.
• Comfortable using collaboration and CRM tools such as Slack and Salesforce.
• Familiar with marketing automation tools such as Marketo, Pardot and Omniture, and Google Analytics.
• Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram.
• Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
• Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
• Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
• Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
• Bachelor’s degree in business or marketing; MBA preferred.
• Pragmatic Institute Certified (PMC) III or higher preferred.

Responsibilities

• Research industry-related topics (combining online sources, interviews, and studies)
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed

Requirements and skills

• Proven 2-3 Years of work experience as a Content Writer, Copywriter or similar role
• Finance Domain preferred.
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Ability to meet deadlines

Bachelor or Master in Marketing, English, Journalism or related field

AeroLeads is a fast-growing product-based startup with 200,000+ business users and a good number of paying customers including Inc 5000 companies. Companies like IBM have used us and now we are looking for a Content Writer who can help us grow even faster.                                                                                                                                                                                                                                                       What You Will Do

1. Research industry-related topics

2. Write clear marketing copy to promote our services

3. Prepare well-structured drafts using content management systems

4. Proofread and edit blog posts before publication

5. Submit work for input and approval

6. Coordinate with marketing and design teams to illustrate articles

7. Conduct simple keyword research and use SEO guidelines to increase web traffic

What you will get

• Freedom to make your decisions.

• Work on your own as we are a really small team.

• Flexible work timings.

• Competitive market salary.

We are looking to hire immediately.

We are seeking an experienced SEO Executive to join our team. The ideal candidate should have a minimum of 1-3 years of experience in SEO and must possess expertise in ecommerce SEO. As an SEO Executive, you will be responsible for analyzing, reviewing, and implementing changes to our websites to ensure they are optimized for search engines.

Responsibilities:

• Conduct keyword research and analysis, and create content strategies based on the analysis.
• Optimize website content and structure for search engines.
• Work with developers to implement on-page SEO changes.
• Conduct regular audits of our websites and identify areas for improvement.
• Monitor and analyze website traffic, rankings, and other metrics to identify opportunities for improvement.
• Keep up-to-date with the latest trends and best practices in SEO and ecommerce.
• Provide SEO guidance and recommendations to other departments, including marketing and development teams.

Requirements:

• A minimum of 2-3 years of experience in SEO.
• Must have knowledge and experience in ecommerce SEO.
• Strong understanding of on-page and off-page SEO.
• Experience with website analytics tools, such as Google Analytics.
• Excellent written and verbal communication skills.
• Ability to work independently and in a team environment.
• Detail-oriented and able to prioritize tasks effectively.

We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field