Lovable Lingerie Pvt Ltd

Our Company, incorporated in the year 1987, is one of India’s leading women’s innerwear manufacturers. Our products include brassieres, panties, slips / camisoles, homewear, shapewear, foundation garments and sleepwear products.The innerwear products manufactured under the brand “Lovable” cater to the premium segment market in India. As part of our growth strategy, we have diversified our portfolio of brands and acquired brands like “Daisy Dee” from Maxwell Industries Limited through a memorandum of understanding dated March 18, 2004 to cater the mid segment market in India and also acquired the brand “College Style” from Levitus Trading Limited, Hong Kong through a deed of assignment dated March 17, 2009 to cater to the young segment of India. Our Company has also in the past marketed the “Vanity Fair” brand of women’s innerwear garments, which was licensed from VF Corporation Inc., USA.