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Manager, Strategic Patient Programs & Business Development

Experience- 5 to 10 Years

Location- Delhi/NCR

About the Role

We are seeking a highly motivated and results-driven Manager to lead strategic initiatives across our patient services and business development divisions. The ideal candidate will have a strong background in the pharmaceutical domain, with expertise in designing and executing patient-centric programs, leveraging data to drive business growth, and leading cross-functional teams. This role requires a blend of strategic thinking, pharma project management, and a fundamental understanding of digital health solutions.

Key Responsibilities

·       Develop and lead strategic initiatives for patient support programs across various therapeutic areas, with a focus on delivering innovative, patient-centric solutions.

·       Design and execute data-driven healthcare strategies to enhance patient engagement, adherence, and access, using analytics to measure program impact and inform continuous refinements.

·       Manage and optimize vendor partnerships and project execution to improve operational efficiency and achieve key business objectives.

·       Orchestrate cross-functional collaborations with Medical, Market Access, Advocacy, and Commercial teams to ensure seamless integration of patient support initiatives.

·       Contribute to business development by identifying new opportunities and scaling operations.

·       Lead digital transformation projects, overseeing the development and implementation of technology-based solutions for patient onboarding, adherence tracking, and HCP engagement.

·       Ensure regulatory and quality compliance for all patient programs and business operations, staying up-to-date on industry best practices.

·       Spearhead team management and development, fostering a high-performance culture and enhancing service delivery.

Qualifications

·       A Bachelor's degree in a relevant field such as Engineering, Life Sciences, or Biotechnology is required.

·       A minimum of 5-10 years of progressive experience in the pharmaceutical, digital health, or diagnostics industry.

·       Proven expertise in project management and team leadership.

·       Strong understanding of the pharmaceutical landscape, including market access, pharmacovigilance, and regulatory compliance.

·       Demonstrated experience in business development and scaling operations.

·       Basic understanding of software development and experience working on digital health or mobile platform projects.

·       Exceptional communication, stakeholder engagement, and analytical skills.

Company Overview Track Opinion® is a global market research and outsourcing firm headquartered in India. Established in 2009, we specialize in end-to-end custom research services for our clients. Our clientele includes consulting firms, market research companies, global corporations, and SMBs. Whether your goal is global or limited to a niche audience or topic, our experts and experienced researchers strive to innovate and execute projects of all scales. From B2B, B2C Healthcare & CATI, we cover nearly all industries. Over the last 14 years, we’ve excelled in genuine data collection and established an exhaustive database of executives and leaders across the globe to serve you better. Our Vision To become a global leader in innovative market research, offering the most effective strategic insights that are technology-driven, feasible, and reliable. Our Mission To deliver timely services while ensuring quality through the usage of cutting-edge technology, allowing clients to make pertinent and informed decisions. Job Role: IT Systems Administrator Position Summary: We seek an experienced IT Systems Administrator to join our dynamic team. This role involves managing and maintaining our company's computer systems and networks to ensure seamless IT operations. The ideal candidate will be responsible for the upkeep, configuration, and reliable operation of our computer systems, particularly multi-user computers, such as servers. Job Location: Noida Experience: • Bachelor's degree • Relevant certifications (e.g., Microsoft Certified Systems Administrator (MCSA), Cisco Certified Network Associate (CCNA)) are an asset. • A minimum of 1 years of hands-on experience in an IT systems administration role Job Responsibilities: • Prepare and configure PC setups for new employees, ensuring that all hardware is functioning correctly and is ready for use. • Maintain and manage laptops, including regular updates and repairs, to ensure optimal performance and longevity of devices. • Keep meticulous records of laptop issuance and returns, managing the inventory effectively. • Install and configure software applications, and provide routine automated updates. • Conduct troubleshooting for laptops, networked printers, and software issues, including resolving Microsoft licensing, Outlook email errors, and OneDrive issues. • Manage VPN connections, including keeping records and resolving connectivity or intranet-related issues. • Demonstrate a strong understanding of Active Directory architecture, including design and deployment. • Perform regular backups and recovery of the Active Directory system state. • Handle Active Directory replication and troubleshoot any issues that arise. • Oversee DNS backup and recovery processes. • Manage the company firewall to safeguard network security. • Administer Azure Virtual Machines, ensuring they are configured correctly and operating efficiently. • Manage Group Policy settings to enforce security standards and operational policies. • Conduct monthly vulnerability scans and generate reports to assess system security. • Respond to and resolve monitoring alerts for servers, network equipment, backup systems, and anti-virus software. • Perform routine server maintenance to guarantee system availability and reliability. • Manage Exchange user mailboxes, including setup, maintenance, and troubleshooting. Soft Skills: • Curiosity: A passion for exploring new technologies, learning new skills, and staying updated with industry trends. • Creativity: The ability to think outside the box and develop innovative solutions to complex problems. • Problem-solving: A systematic and analytical approach to problem-solving, with the ability to identify and address issues efficiently. We Offer: • A challenging and rewarding role in a growing company. • Opportunities for professional development and advancement. • Competitive salary and benefits package.

Backed by Sequoia Capital,  http://www.lambdatest.com/">LambdaTest is the fastest growing cross-browser cloud platform and an online selenium grid that helps users to perform both manual and automated browser compatibility testing.  LambdaTest is powering web testing teams for some of the world’s biggest brands, enterprises, and startups in over 130+ countries. We are looking for the brightest minds to join our team!

Requirement:

• You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints Instrument conversion points and optimizes user funnels
• Collaborate with agencies and other vendor partner
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising.
• Maintaining our social media presence across all digital channels. Measuring and reporting on the performance of all digital marketing campaigns.

Qualification:

• Proven working experience in digital marketing along with lead generation.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Working knowledge of ad serving tools.
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate 

• 7– 10 years of relevant work experience
• Graduation is a must
• Excellent communication skills
• Excellent knowledge and experience in managing heavy equipment and spares
• Good staff management skills    

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