HEAD OF FINANCE

Role Overview:

We are looking for a results-driven Performance Marketing Sr. Associate who will not only manage paid marketing campaigns but also take ownership of moving core business metrics such as revenue, CAC, ROAS, and contribution margins. This role requires a balance of execution, analytical thinking, and cross-functional collaboration with category, content, creative, and product teams.

Key Responsibilities:

Campaign Execution & Growth

• Independently plan, launch, and manage paid campaigns across Google Ads, Meta (Facebook, Instagram), and other digital platforms.
• Own end-to-end campaign execution from strategy to delivery, ensuring alignment with business objectives.
• Scale campaigns while maintaining efficiency on key performance indicators (CPA, ROAS, CM).

Analytics & Business Impact

• Track and analyze marketing performance not only at the campaign level (CTR, CPC, CPA, ROI) but also at the business impact level (Revenue growth, CM1, CM2, Baseline contribution).
• Perform detailed RCA (root cause analysis) for metric fluctuations and provide actionable insights to drive growth.
• Develop dashboards and reporting structures for transparent visibility of performance metrics.

Optimization & Experimentation

• Drive continuous A/B testing on creatives, audiences, landing pages, and messaging.
• Coordinate  with content and creative teams to ensure impactful storytelling that drives conversions.
• Proactively test new ideas, channels, and formats that can unlock step-jump growth.

Cross-functional Collaboration

• Work closely with category managers to align campaigns with puja calendar, seasonal spikes, and product launches.
• Collaborate with CRM, product, and influencer teams to drive multi-channel impact beyond just paid performance.
• Contribute to brainstorming and execution of branding + performance initiatives that improve baseline business metrics.

Requirements:

• 2+ years of experience in performance marketing with proven results in scaling campaigns and driving business growth.
• Strong understanding of paid media platforms ( Meta Ads Manager, etc.).
• Advanced Excel/Google Sheets skills for reporting and analysis.
• Strong analytical mindset with ability to link campaign performance to business outcomes.
• Excellent communication skills and ability to work cross-functionally.
• Problem-solving attitude with ownership to drive business results, not just campaign metrics.

Professional & Technical Skills: 

- Must To Have Skills: Proficiency in Microsoft Dynamics 365 Commerce Technical.

- Strong understanding of application development methodologies.

- Experience with integration of Microsoft Dynamics 365 with other systems.

- Ability to troubleshoot and resolve application issues effectively.

- Familiarity with user interface design principles and best practices.

Additional Information: 

- The candidate should have minimum 3 years of experience in Microsoft Dynamics 365 Commerce Technical.

Seeking a detail-oriented Market Research Analyst to conduct surveys and analyze customer preferences and statistical data. Your role will involve providing valuable insights to support customers in their decision-making processes related to product designs, pricing, and promotions. As a successful Market Research Analyst, you will have the ability to independently analyze qualitative data, identify trends, assess strategies, and evaluate competition, with the ultimate goal of enhancing competitiveness. Your responsibilities will include gathering and interpreting market research data, generating reports, and presenting findings to stakeholders. We are looking for a self-motivated professional with strong analytical skills and a deep understanding of market dynamics. Join our team and contribute to our company’s success by helping us make data-driven decisions to optimize our products and strategies.

Technical Expertise:

• Strong proficiency in OOP concepts, C#, .NET Core, Entity Framework, React, SQL Server, PostgreSQL, Dapper, ADO.NET, LINQ, and Web API Development.
• Experience with event-driven architecture and messaging systems such as Kafka or Rabbit MQ.
• Excellent debugging, troubleshooting, and performance optimization skills.
• Expertise in database development including tables, views, stored procedures, triggers, and functions.
• Hands-on experience with unit testing frameworks (XUnit).
• Proficiency in JWT services, Git, and third-party API integration.
• Experience in code review and mentoring junior developers.
• Preferred Qualification:
• Bachelor’s Degree in Business, Marketing, Communications, or related field.

This role is physically based out of Mauritius and will require you to relocate to Mauritius. Relocation expenses like air tickets/work visa/permit/medical for work permit will be borne by the company

The role of a senior java developer is to ensure high quality software development and delivery to the end client.

As senior software developer, you shall be the technical SME on the project and ensure that the team abide by the quality standard set on the project.

On the Java Expertise Center, you shall be contributing to the knowledge building committee where you will be coaching juniors and demy students

Key Skills:

 Very good knowledge in Java (at least from Java 8).

 Good knowledge of Spring boot

 Experience with JPA/Hibernate

 Experience in middleware such as MessageQueues

 Experience with REST interfaces and GRPC

 Experience with modern agile software development (Continuous Integration)

 Experience in securing APIs

 Knowledge in design patterns

1. Software Development

 Act autonomously in the delivery of tasks of simple to high complexities on projects.

 Participate actively with team members to reduce risks related to tasks and activities.

 Ensure deliveries (code, documentation, release notes) are executed within set quality standards and processes.

 Understand and apply standard methods, tools and processes in daily tasks.

 Participate in sprint backlog estimation.

2. Team coaching & technical reference on project.

 Work with the team architect to help coach team members and ensure they

abide by the technical standards set on the project.

 Coach new joiners and accompany them technically & functionally on the

project.

 Be the technical reference on the project, besides the architect.

 Communicate technical KPI to your project manager.

 Review code contributed by team members, ensuring adherence to coding standards, best practices, and quality standards.

 Act as a coach or trainer and contribute actively to the Java Expertise Center.

 A commitment to continuous learning and staying updated with industry trends and best practices

 Participate in budget auditing activities as required by direct report in the capacity of a Developer

Key Dimensions:

 Ability to monitor unit test coverage and ensure team abide by same standard (Standard unit test coverage

of 60% on new and overall codes)

 Ensures Sonar analysis of project is as per quality gate and any deviations are tackled by the team

 Ensuring highest quality delivered to client.

Role Overview

The role is designed to give comprehensive exposure to the candidate to various parts of the business and intended to transition into a business leadership role in 18-24 months

Job Responsibilities: 

• Acts as a strategic advisor to the Founder and senior management team, helping them identify priorities, strategically align their time with these priorities, and revisit these regularly to assess progress. 
• Ensure focus on strategic initiatives of the organization so that they are not lost on urgent and daily transactions. Drive time management for the Founder around these areas of focus 
• Key Result Areas are used to drive alignment, focus, agility, and business rhythm to achieve our strategic and business goals
• Identify risks associated with goals for the Founder and bring them front and center to find mitigation plans and support the Founder in implementing them. 
• Act as an Accountability partner to the Founder to ensure all commitments are met in time. 
• Act as a key thought partner, brainstorming & identifying solutions to challenges.  
• Manage a variety of long-term, cross-organizational projects
• Represents Founder in meetings through various communication channels with internal and external stakeholders. 
• Acts as the liaison between Founder and other executives, clients, and stakeholders to ensure consistent communication and ensuring involvement or decision-making at the proper time. 
• Participates with the Founder and senior management team in strategic planning, policy development, and decision-making. 
• Ensures timely and effective completion of projects and initiatives of the Founder. 
• Researches and recommends new and revised policies and strategies within India & International markets
• Determines & drives key performance indicators and how to measure team performance

Must Haves: 

• Your attention to detail and ability to stay on top of multiple things must be exceptional
• You must be able to multitask and drive programs or projects from ideation to execution
• You must have great people skills, and be a highly collaborative team player
• Have exceptional verbal and written communication skills
• Be extremely sharp and logical, with a strong sense of curiosity to always learn more
• High energy, strategic thinker with a data-driven, and analytical approach to solving problems  
• Excels at building relationships and networks; influences others to achieve outcomes. 
• Systems and process-thinker; loves creating order out of chaos. 
• Comfortable behind or front on the stage, supporting the person in the spotlight; thrives on helping others be their best selves and anticipating their needs before they are spoken.
• Strong consulting background, preferably from IT, with strong industry networks across various forums

Must Have Background for this Role:

• MBA from top tier institutes (IIMs or International business schools).
• 3-5 years of post-MBA experience at top consulting firms, high growth start-ups, VCs, or with Founders/ functional heads.
• 1-2 years of operating experience is a plus.

• 2 - 3 Years of experience is required in Java Development.
• Framework - Spring MVC, Spring Boot.
• Good Knowledge in Core Java, OOPS principles is required.
• Web Technologies - HTML, CSS, Javascript.

• Product development-oriented: leading the architecture and design of a multi-tenant, cloud-native platform that hosts the IoT and Analytics apps architecting integration engine with connectors to handle and consume structured and unstructured data from different sources (customers ERP systems, external meta-data, etc) designing frameworks to support Big Data Analytics and real-time actionability based on predictive ML models driving the development of company's IoT platform dashboard and mobile applications with support from UX consultant.
• Internal team-oriented: building and a mentoring team of software developers planning and managing project timelines towards meeting roadmap goals and customer deliverables driving the team towards a test-driven and documented codebase.
• Customer-facing: work with customer's technical team to understand requirements architect and draft solution proposals integrate with customers' existing systems.

Requirements:

• Customer experience-related software development projects.
• In-depth knowledge and hands-on experience of time-series (relational or NoSQL-based) databases.
• Experience in integrating multiple Big Data solutions and legacy database systems.
• Experience in designing high volume data chains, i.e. messaging queues, streaming, processing large amounts of structured and unstructured data for IoT eco-system.
• Hands-on experience with enterprise application frameworks like spring/apache software integration web services (SOAP/RESTful), ESB SDLC tools (Git, Automated Testing Frameworks) cloud platforms (Azure, AWS), and containers (Docker, Kubernetes).
• Experience in building Big Data, AI, Machine Learning analytics pipelines.
• Familiarity with security requirements in IoT space & wireless sensor networks is a plus.

• Developing Hybrid Mobile Apps using IONIC 4 or 5 + ANGULAR + Typescript & CAPACITOR
• Independently compile and deploy apps - both on Android & Apple platforms
• With Plugins such as Google Maps, Payment Gateways, Push Notifications, QR Codes, WiFi, NFC, etc is good to have
• Optimize for multi-device iPhone, iPad, Tablet & Smartphones
• Experience in HTML5, CSS3, & JavaScript
• Good understanding of REST APIs & JSON

• Be able to work in cross-functional teams
• Write high-quality code as per industry standards and best practices
• Test the code for quality assurance, debug identified bugs and resolve issues
• Support in building, deploying, and maintenance of products and services
• Documenting product service progress, status, and manuals
• Participate in team meetings and planning & review sessions