AI/ML Engineer – LPO Automation

Role & Responsibilities

We're looking for a Senior Visual Designer to own marketing design end-to-end at across the website, long-form content, brand promotions, events, sales collateral- decks, one pagers, social media, and everything in between — as we scale from 1 to 10. (work with marketers - PMM, FM, CM, GM, video designers and junior designers)

This is not a UX or Product Design role.

• Design systems: Build and evolve a scalable design system across the website, brand and marketing collaterals. Create reusable templates and component libraries that let the team execute at scale
• Website design: Own the end-to-end web design experience — collaborate with marketers, manage developer handoffs, and QA implementations for consistency and quality
• Product illustrations: Develop illustrations, flow diagrams, and guide motion assets (GIFs/animations) that make complex product concepts consumable
• Visual assets:
• Content & SEO: Assets that support organic content and repurposing
• Events: Print-ready collateral like backdrops, brochures, standees, swag
• ABM: Tailored assets for high-intent account-based campaigns.
• Socials and ads: Scroll-stopping creatives built to drive clicks and conversions across different channels
• Sales enablement: One-pagers, decks that help the sales team close
• Team and stakeholder management: You are comfortable working with marketers on different initiatives, managing design freelancers and external developers as needed

Ideal Candidate

• Strong Senior Visual Designer Profile (B2B SaaS / Marketing & Brand Design)
• Mandatory (Experience 1): Must have minimum 5+ years of experience in Visual Design / Brand Design / Marketing Design roles (not UI/UX focused)
• Mandatory (Experience 2): Must have minimum 2+ years of experience in B2B SaaS companies, preferably in startup environments (0→1 and/or 1→100 journey) with exposure to building and scaling brand/design systems
• Mandatory (Experience 3): Must have hands-on experience designing marketing and brand collaterals end-to-end including website assets, social media creatives, sales decks, one-pagers, event collaterals, and campaign creatives
• Mandatory (Skill 1): Strong expertise in typography, layout, color theory, composition, spacing, and visual hierarchy with high attention to detail and strong design taste
• Mandatory (Skill 2): Proven ability to create high-quality brand-led creatives across digital (social, ads, SEO content) and offline (events, print, brochures, swag) channels
• Mandatory (Skill 3): Must have experience in end-to-end website design, including working with marketers and developers, handling handoffs, and ensuring QA for final output
• Mandatory (Skill 5): Ability to create product illustrations, diagrams, and visual storytelling assets (including basic motion/GIFs) to simplify complex concepts
• Mandatory (Skill 6): Strong experience working with cross-functional marketing teams (PMM, content, growth, brand) and managing multiple stakeholders/projects
• Mandatory (Tools): Proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign); basic understanding of motion tools is a plus
• Mandatory (Portfolio): Portfolio must showcase B2B SaaS design work, including marketing collaterals, website design, brand assets, and campaigns.
• Mandatory (Company): Product / B2B SaaS companies

Arma Agency — a marketing agency working with home-service businesses in the US market. We're currently looking for a PPC specialist to manage and create advertising for our clients.

Core requirements: 2+ years of experience as a PPC specialist in the US market, plus experience managing and creating ads through AI (Claude, ChatGPT, etc.).

Must-have requirements

PPC experience specifically in the US market — minimum 2 years, with real accounts (not training/course case studies). Critically, the person must understand the specifics of local lead gen for service businesses: geo-targeting by city/ZIP, local intent, and seasonality of niches (roofing, HVAC, plumbing, etc.).

Ability to set up and manage ads through AI tools. This is the key filter that screens out 90% of candidates. Specifically: working with the Google Ads API / Meta Marketing API (at least at the level of reading data and making bulk changes), or via MCP connectors (Pipeboard, Google Ads MCP), or via scripts (Google Ads Scripts, Python). The person must be able to task an AI rather than click manually in the interface, and validate the result. Verified through a practical test, not by their word.

Google Ads + Meta Ads at a working level — these are our two core channels. We don't need an all-platform generalist; we need depth specifically in these two.

A CPL-driven mindset, not ROAS. We work toward cost per lead, not return on sale. The candidate must think in terms of CPL, conversion tracking, and lead quality — not abstract ROAS metrics from e-commerce.

Technical tracking: Pixel, CAPI, conversion events, and the ability to diagnose broken tracking (a typical problem — an event stops firing and the account burns budget blind). This is a separate skill and must be tested as well.

Nice-to-have

Experience at an agency with a multi-client structure (sub-accounts, Business Manager across several clients), rather than in-house on a single brand. Familiarity with the Claude API / LLM-based generation of creatives and reports. English at a level sufficient for working with US clients and platforms (interfaces, support, documentation)

So, what do you do as a project manager? You are responsible to manage key client project in direction, coordination, implementation, execute, control and completion of project, while remaining aligned with strategy, commitments and goals of the organization. Oversee all aspects of projects, set deadlines, assign responsibilities and monitor and summarize progress of project. They make sure the scope of the project is clear, reporting regularly on the progress of the project and that it is staying on the approved schedule.

The successful candidate will work directly in client location to ensure deliverables fall within the applicable scope. You will coordinate with other teams & departments to ensure all aspects of each project are compatible. Enhance department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.

Key Responsibilities:

• Coordinate internal resources and Clients for the flawless execution of projects.
• Ensure that all projects are delivered on-time, within scope.
• Develop a detailed project plan to monitor and track progress
• Manage changes to the project scope and schedule using appropriate verification techniques.
• Report and escalate to management as needed
• Manage the relationship with the client and all stakeholders
• Perform risk management to minimize project risks
• Establish and maintain relationships with Key clients.
• Create and maintain comprehensive project documentation
• Meet with clients to take detailed specifications and clarify requirements of each project.
• Track project performance, specifically to analyze the successful completion of short and long-term goals
• Develop comprehensive project plans to be shared with clients as well as other staff members
• Perform other related duties as assigned
• Develop spreadsheets, diagrams and process maps to document needs.

Desirable Skills:

• Proven working experience in project management
• Excellent client-facing and internal communication skills
• Excellent written and verbal communication skills
• Solid organizational skills including attention to detail and multitasking skills
• Bachelor's Degree in appropriate field of study or equivalent work experience
• Demonstrated ability to successfully manage a full workload across multiple projects.
• A flexible attitude with respect to work assignments and ready to learn.
• Ability to manage multiple and varied tasks with enthusiasm and prioritize workload with attention to detail.
  
  

CORE Competency:

• Developing and Tracking the project
• Leadership
• Time Management
• Conflict Resolution
• Problem Solving skills
• Management skills
• Process Improvement
• Planning
• Outstanding Communication skills
• Teamwork
• Negotiation skills

Job Description:

• Excellent troubleshooting and communication skills
• Participate in requirements analysis and give estimates for development.
• Collaborate with internal teams to produce software design and architecture
• Client handling experience
• Write clean, scalable code using .NET programming languages
• Test and deploy applications and systems
• Revise, update, refactor and debug code
• Improve existing software
• Ability to work as a team player also as an individual contributor.
• Understanding of Scrum, Agile and Agile processes.

Required Knowledge, Skills, and Abilities:

• 3+ years of C#, .Net core, ASP.NET MVC professional development experience
• Candidate should have  hands-on with Logic App, Function App, Azure Function
• Working experience on SQL Server and No SQL Database
• Experience in ORM like LINQ & Entity Framework
• Knowledge of the NoSQL Database will be a great advantage.
• Great analytical skills and logical reasoning.
• Thorough understanding of object-oriented programming concepts, and data structures.
• Experience designing and consuming REST APIs
• Experience in JavaScript, jQuery or related frameworks.
• Knowledge of Code Repository systems including GIT, Github & SVN
• Should have strong practical knowledge of API Management Services (APIM)
• Good to have: Angular JS, React JS or any other frameworks.

Tools :  Visual Studio ,Visual studio code ,SQL server management studio, swagger and postman tool
Educational Qualification: BE, MCA OR Msc IT

Our client is a premier web design and software solutions company based out of Delhi, Florida and California. They are a creative, young and dynamic organisation that provides superior quality solutions like web design and development, mobile app development on various platforms, cloud apps and Ecommerce web solutions. They have clients across US, Canada, UK, and Australia, who receive market ready and saleable apps.

What you need to have:

6-9 years of relevant experience in building webapps at scale

You must have strong understanding of semantic HTML / HTML5, CSS / CSS3.

You must have a good understanding of MVC architecture.

Prior work experience in ReactJS is Must

You must have experience in setting up the full UI workflow layer right from Development, Testing, Building and Deployment.

Never give up attitude

Experience in frameworks like Bootstrap, Foundation and CSS pre-processors like SASS and LESS is desirable.

You should have exposure to page speed improvement techniques.

Exposure of building responsive websites at scale will be a plus.

Prior exposure to building React Native components for Hybrid mobile apps will be a plus

Prior work experience in Angular, Backbone along with ReactJs is desirable.

Good understanding of webpack and redux