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Content Marketer Job Description

Content Marketer job description

A digital marketing executive is responsible for handling an organization's digital channels. They use different online channels to increase brand awareness. They generate exceptional leads that convert into customers. A digital marketer's role involves supervising and developing an organization's brand strategy. They often play a crucial role in the marketing campaigns of organizations. A digital marketing executive needs a combination of creative and technical skills.
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Digital Marketing Executive Job Brief

We are looking for an enthusiastic digital marketing executive to join our marketing team. We need a dedicated candidate with experience in online marketing efforts. The ideal candidate will know the best strategies to find success on complicated online channels.

The selected candidate should be passionate about everything related to technology and marketing. They must know different digital marketing trends and practices. We need an expert to help us increase our revenue through online marketing channels.

Digital Marketing Executive Responsibilities

  • Formulate different strategies to create a long-term digital connection with customers.
  • Increase company awareness and generate brand loyalty.
  • Plan and monitor the organization's presence on social media platforms like Twitter, Instagram, and Facebook.
  • Develop a schedule for posting on social media.
  • Identify social media trends.
  • Launch optimized and effective advertorials through Facebook, Google Adwords, and more.
  • Stay updated about the best SEO practices.
  • Research for keywords and incorporate them seamlessly into the content.
  • Prepare online monthly or weekly newsletters.
  • Draft promotional emails.
  • Create a list of the target audience for email marketing.
  • Personalize emails to charm customers in different market segments.
  • Organize the distribution of email content via various channels.
  • Provide creative and innovative ideas for email marketing.
  • Update the website with relevant content.
  • Work together with designers to improve user experience.
  • Establish metrics for evaluating the performance of digital marketing campaigns.
  • Use different web analytics tools like WebTrends and Google Analytics to measure the performance of digital marketing efforts.
  • Obtain insights on online marketing trends.
  • Update digital marketing strategies as per the latest trends.
  • Develop and maintain partnerships with different media vendors and agencies.

Digital Marketing Executive Requirements

  • Bachelor's or master's degree in marketing, advertising, or a similar role.
  • Special certification in digital marketing.
  • Experience as a digital marketing executive or a similar role.
  • Familiarity with different digital marketing practices and concepts.
  • Knowledge about SEO trends and practices.
  • Familiarity with B2C social media, email campaigns, and social media.
  • Knowledge about ad serving and web analytics tools.
  • Creativity, analytical, and critical thinking skills.
  • Exceptional communication and interpersonal skills.

Why hire a Content Marketer using Cutshort?

So, why Cutshort? Why not some other networking or job listing platform?

With such platforms, you first have to "hunt down" multiple candidates by spending weeks (or maybe even months) of your time only to be turned down by them later. Or worse, get bad profile recommendations for the role.

At Cutshort, you get:


Top tech talent

Talent with product development experience. Not found on conventional job portals.


Identify most relevant

Pick best fits using Skill Validator, AI Quality Grader & Screener features.


Best joining ratio

Tools to attract and identify the right candidates to improve joining ratio significantly.

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