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The job role would include: PR: Develop a marketing communications plan including strategy, goals, budget and tactics Develop media relations strategy, seeking high-level placements in print, broadcast and online media Coordinate all public relations activities Direct social media team to engage audiences across traditional and new media Leverage existing media relationships and cultivate new contacts within business and industry media Manage media inquiries and interview requests Create content for press releases, byline articles and keynote presentations Monitor, analyze and communicate PR results on a quarterly basis Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis. Build relationships with thought leaders to grow industry awareness Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
Handling social media, artist acquisition, writing blog posts and conducting artist interviews. Also involves conceptualising and managing new organic marketing campaigns. Excellent written and verbal communication skills are necessary. Experience in managing social media pages with large followings is a plus.
Job description: We are looking for a Digital marketing associate to join our team. They will be a part of our marketing efforts using new media and digital tools. They will work with our teams to coordinate our marketing, advertising and promotional activities. Ultimately, they should be able to promote our company and increase client engagement. Responsibilities: Design digital media campaigns aligned with business goals Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts) Manage end-to-end digital projects Establish our web presence to boost brand awareness Maintain a strong online company voice through social media Liaise with Marketing, Sales and Product development teams to ensure brand consistency Suggest and implement direct marketing methods to increase profitability Stay up-to-date with digital media developments Requirements: Strong verbal and written communication skill Familiarity with web design and content management systems Excellent analytical and project management skills An ability to multitask and perform under tight deadlines Additional qualification in web design or animation is a plus
At FusionCharts, we build industry leading data visualization components. Aimed at developers who need to add delightful charts to their Web and Enterprise applications, it is currently being used by over 26,000 organizations and 850,000 users in 118 countries - including 80% of Fortune 500 companies. Roles & responsibilities: Understand audience clusters, segment them by relevant attributes, and define an outreach program for each segment, with clear goals Use past + experimental data to choose the right channels, allocate budgets, and deliver pertinent messaging across mediums, with clear hypothesis and measurements Define funnels for different clusters of campaigns, and then tie them to MQL goal, with clear metrics (CAC, LTV, etc.) for each cluster Create engagement programs for existing customers and users Own all digital assets like web, collaterals, emails, social, etc., and ensure they are optimized to help us achieve our goals, by digging into analytics and doing relevant VoC experiments Work with cross functional teams (sales, support and engineering) to define product pitch, differentiators, etc. Skills required: Should have built and marketed web-based software products, to a global audience Should have strong understanding of the developer/programmer mindset Should be able to lead a team based on well-defined metrics and goals What's it like to work at FusionCharts: At FusionCharts, we work hard. Constantly making products that push the extremities of the web is no mean task. However, at the same time, we are a young, fun and dynamic company. So, while at work, you can be around some of the friendliest and funniest people you will ever meet, and have a laugh riot. We believe in people who are constantly willing to learn and beat their best. We don't care about where you studied or what your certification is; just how good you are at what you do is sufficient for us. So, if you think you have it in you to be a part of our family, we welcome you. You will be working independently, learning on the job. Training only lasts a couple of weeks, not entire months, and you go live right after that A brand that is already known and trusted the world over (we sell in 118 countries), and is an inspiration for Indian software product companies An environment where creative ideas are always welcome, no matter what your role and designation is Less meetings, structures, and policies. More work For anything you do, the buck stops with you Everyone loves making customers happy A young and dynamic environment with the average age of employees below 30 Lots of parties, pizzas, movies, and more Your photo and bio for the world to see @ http://www.fusioncharts.com/company/team/
Job Description: We are looking for an amazing, data-driven Product Marketing Head to own the majority of the marketing funnel for our company. You will be in charge of Setting up a team of 10; you’ll have ownership over the marketing plan and work closely with the senior management team. Using ‘online’ channels to nurture new clients through the sales pipeline, you’ll be able to implement successful lead generation programs supported by some classic brand building activities to drive ‘sign ups’. Your role will involve: • Strategic Marketing; create a robust marketing plan, working closely with key stakeholders to get buy-in and help implement it • GTM Planning; segment the market and develop a plan to acquire new clients using innovative online channels • Online Marketing; work with specialist agencies across display advertising, SEO, PPC, affiliates and social media • Direct Marketing; develop & execute an e-CRM content strategy to nurture leads into the sales funnel • Brand Marketing; plan and execute relevant events, complimented by a webinar series • Analysis; tight measurement of the ROI & pipeline analysis • Budget Management • Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.). • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). • Optimize our marketing automation and lead nurturing processes through email, content, and social channels. • Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers. • Grow our email list organically, not through bought or rented lists. • Manage various email campaigns, including the template designs, calls-to-action, and content used in our email sends. • Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.). • Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers. • Work to minimize list decay and unsubscribes while increasing the productivity of our email sends. • Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email. Skills & experience must have: • An up & coming marketer, ideally from the technology sector, you’ll have demonstrable experience of operating in a start-up environment. With the ability, commercial acumen and gravitas to manage a big team, you’ll have a strong ‘online’ focused marketing background with an obsession on ROI. • MBA or PGDBM degree or equivalent work experience. • Past experience in digital marketing, product marketing, SAAS Marketing and/or product management, classic B2B marketing experience from a new technology sector. SaaS experience would be an advantage • A heavy emphasis on using online channels to drive ‘sign ups’ and awareness, with strong nurturing experience and an obsession for ROI • Strategic and commercial ability to own the marketing plan with a hands on approach • Excellent communicator and creative thinker, with an ability to use data to inform all decisions. • Proficiency in marketing automation and blogging software in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers. • Entrepreneurial, hungry, flexible, comfortable in a fast growing business • Fluency in English – both verbally & in writing
We are an Information Technology services and consulting start up! We are expanding our operations. In our journey, we require a great talent to be a part of our organisation and grow along.
We are looking for smart freshers for the role of Business Analyst. You will be responsible for day to day operations of client accounts, requiring interaction with both internal and external stakeholders. Understanding client goals, creating and executing strategies to exceed these goals. Preparation and analysis of performance reports & review with clients. Providing strategic insights on the landing page, ad creative etc. Requirements - A firm believer in stats and can weave stories around numbers. Passionate about devising & executing creative strategies to manage client accounts. Aggressive about meeting goals & time-lines. Desired Skills and Experience - operations of client accounts , creative strategies , strategic insights on the landing page , ad creative , analysis of performance reports , executing strategies
Identify prospect clients and build a sales pipeline via outbound calling, email communications, and other direct marketing methods Qualify, allocate sales leads and initiate face-to-face appointments with Sales team Find unique ways to attract the attention of every level executives of retail, FMCG, transportation, courier, manufacturing and e-commerce companies across from local to global. Sync up with team post meeting to determine meeting output and follow up appropriately to close the loop Communicate on a daily, weekly and monthly basis via phone and emails in accordance with the strategic plan and goal as developed by the Sales Head. Log and record each-and-every outreach made, in CRM, producing regular activity reports as requested by Sales Head.
Role: Mand Labs, Inc. is in search of a Digital Marketing Manager who is passionate about sales, advertising and numbers (math). The job involves building online sales funnel through use of outbound and inbound online marketing practices. The position demands data analysis, advertising and optimization across online marketing channels including, search, email and social. Responsibilities: Run campaigns to drive sales through paid advertising (Google Adwords, Facebook) Enhance organic ranking and traffic using proven SEO techniques Expand, optimize and utilize the company’s email subscriber base Conceptualize, create and optimize landing pages for sales management Analyze data to track cost and performance of all channels Drive high performance campaigns (ROI) and low cost over time Requirements: Bachelor’s degree. A minimum 4-5 years experience. Command over google analytics, SEO, A/B testing tools, landing page creation and optimization tools. Working knowledge of HTML/CSS and wordpress. Creativity to design and execute viral word of mouth marketing programs. Good with numbers and data interpretation. Leadership Creativity An eye for detail. Location: Cyber City, Gurgaon Gain: An opportunity to work with and learn from seasoned professionals and entrepreneurs. Competitive Salary (to be evaluated based on experience; can go up to INR 15 lakhs). Equity stock options in our US firm based on performance and fit. Be a part of the vision to build the $100M revenue company in next 5 years. How to Apply If you are interested to apply for this position, please submit your resume, a link or attachment to portfolio/work samples of marketing campaigns that you have executed and a cover letter, which should also include your answers to the following questions in an essay format: What matters most to you, and why? (#google it) What is that one thing that you are really good at and why do you think so? Given the choice between money and fame, what would you choose? And why? If you were to imagine an ideal workspace, what would it look/feel like? Application Tips (how to apply): http://mandlabs.com/how-to-apply/ #Note- This is your chance to tell your story and show your creativity and imagination to us. Cover letter essentials: Do not exceed more than 1200 words Use a 12 point font and 1.5 spacing Tips: Be authentic and original Be brutally honest Write from your heart Be succinct Send your answers at firstname.lastname@example.org. Deadline for submission is May 5, 2017. We look forward to your responses. - Team Mand Labs
HealYos is an exciting young health and wellness start-up headquartered in Pune. Founded by a team of experienced entrepreneurs with proven success in the digital and health space and backed by Sancheti, India’s premier orthopedic hospital, HealYos is poised to alter the healthcare service landscape. After conquering the Pune market, over the course of the next year Healyos intends to expand to Delhi and Mumbai. Candidates should have one or more years experience in digital marketing, and promotion. This is an excellent opportunity for an enthusiastic hands-on professional to grow the digital side Required Skills must include: • Website content management experience • Strong written/grammar and verbal communication skills • Direct experience managing social media campaigns on Facebook and other platforms • Proficiency with MailChimp, Constant Contact, Patron Mail or similar • Candidate must be highly organized and meet project deadlines • Self starter with strong attention to detail • Project management experience directing outside digital consultants/agencies • Marketing Research experience a plus • Experience with Google Analytics in conjunction with digital marketing strategies Duties: • Develop digital marketing campaigns including branding strategy and execution • Create, write and edit in-house marketing materials with art department • Test, measure and track responses to marketing campaigns • Assist with SEO strategy; coordinate with web developer and outside partners • Collaborate with agency on PR efforts • Liaise with strategic retail partners to secure promotional opportunities • Assist with email marketing, including copywriting and distribution Job Type: Full time