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Product Marketer
Product Marketer
Equip's logo

Product Marketer

Jayanth Neelakanta's profile picture
Posted by Jayanth Neelakanta
2 - 3 yrs
₹10L - ₹14L / yr
Bengaluru (Bangalore)
Skills
Digital Marketing
B2B Marketing
SaaS
Google Adwords
LinkedIn
Content Marketing
Search Engine Optimization (SEO)
Hubspot
SEMRush
Product Marketing

Introduction

Equip helps recruiters screen candidates across skills with its automated assessments. We are a B2B SaaS tool with a very self-served product. We are looking for a product marketer who can: (i) increase our top-of-the-funnel; (ii) improve our activation rates.

We are looking for someone with a minimum of 2 years of B2B Product Marketing Experience, preferably SaaS.


Responsibilities

  1. Understand how existing users are using Equip, what challenges it solves for them and execute steps across different channels such as paid ads, email marketing, organic search, social media, referrals etc. to onboard more such users as paying customers
  2. Interact with users on chat and demo calls, monitor their interaction with the product and website
  3. Participate in product roadmap meetings and suggest features and improvements
  4. Ideate, research and publish content relevant to increase brand visibility on search engines and social media
  5. Stay on top of competitors’ activities and identify new markets and segments to increase paying customers


A Typical Day at Work

  1. 2 hours: Look at how Google Ads are performing and optimise keywords
  2. 2 hours: Draft fortnightly newsletter on new product features that have gone live, for existing users
  3. 1 hour: See how users are interacting with the product and come up with suggestions for improving the UI/UX
  4. 1 hour: Answer live chat throughout the day
  5. 30 mins: Conduct a product demo for a customer
  6. 30 mins: Verify that data (like attribution, etc) on Hubspot are correct


Why You Should Join Us

  1. We are a tiny team. So, your work will have immediate and far-reaching impact
  2. We move fast. We don’t have too many meetings. We want to work with smart people who know what to do
  3. We already have millions of users who are very happy with our services. Really, millions and very happy!
  4. You'll learn a lot! We work long hours. People who have joined us have described the workplace as "really intense", because there isn't time for chit-chat and gossip. But equally, people who have stayed with us have told us they learnt a lot because of the opportunities given to own and experiment things end-to-end
  5. Sounds a bit like self-praise, but we really are doing a good thing. Matching candidates and recruiters based on skills helps individuals as well as companies. So, you’ll earn a lot of good karma working with us, which you can then spend on all your vices ;)


Salary

  1. See the top of this post :)
  2. The actual amount will depend on (i) skill (as demonstrated in the assessment, assignment and interview), and (ii) experience
  3. 100% cash
  4. No ESOPs to begin with. ESOPs may be offered after 1 year, based on performance


Skills

Required

  • Excellent English Communication (oral/written)
  • Superb Attention to Detail
  • Content Writing
  • Social Media Marketing
  • Sense of humour

Good-to-have

  • B2B SaaS Marketing
  • PPC Marketing
  • Product Demos
  • HubSpot


Hiring Process

You can find the detailed process on this link: https://whimsical.com/product-marketer-7vrzhk2YEDXykGrF377Yjd

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Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About Equip

Founded :
2022
Type
Size
Stage :
Raised funding
About

Equip matches recruiters and job seekers. Our Assessments test for candidates' skills online, and help recruiters choose the most relevant candidates.

Read more
Company video
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JOB DETAILS

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EXP RANGE - 0-6 Months

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Notice Period - Immediately

Work Mode - WFO

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Quoality Blogosphere: https://medium.com/quoality" target="_blank">https://medium.com/quoality

 

🙋‍ The role & what we are looking for: Oh, this is our favorite part. We’ve seen companies that write 'templatized' BS for this section; stuff that’s never followed in reality.


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This position is open for experienced Internet Marketers. We are looking for digital marketing professional with knowledge of SEO, SEM, Social Media, and analytics. 1 year to 3 year of experience professionals with good command over English and analytical approach are welcome

 

 

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  • Do go over our company website http://www.ladybirdweb.com/" target="_blank">www.ladybirdweb.com | http://www.faveohelpdesk.com/" target="_blank">www.faveohelpdesk.com & LinkedIn profile before applying
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Hi Greetings from Aptinova Business Services Pvt.Ltd, Currently we are HIRING candidates for the position of SR.Digital Marketing Executive & SEO Analyst ,with 2-6 yrs of Experience in the similar fields,if any candidate is looking for the same opportunity,please reply me with your updated CV at [email protected] or else you can reach me @9989521945,pls fill and attach the below details also in your mail, 1.Current CTC 2.Expected CTC 3.Notice Period 4.Total Years of Experience 5.Reason for changing the current job. Thanks&Regards, Prasanna.Hr. Aptinova Business Services Pvt.Ltd.
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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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