Google Adwords & Analytics Technical Expertise- • Thorough understanding of SEM- Google Adwords, Google Analytics and expert in managing paid search campaigns • Excellent control on the following tasks- Keyword Bidding, Ad copy writing, re-marketing, content ads, Match type strategies, Landing page testing, most recent Adwords features • Excellent understanding of Google Analytics and deriving to action items from data points Desired Candidate Profile • Expert knowledge in Search Engine Marketing - Paid Search • Good understanding of display advertising & Social Media Marketing (SMM) • Excellent understanding of Google Analytics • Minimum of 3 years experience implementing and supporting search engine marketing (SEM) activities • Google Adwords & Analytics Certified - PREFERRED • Great communication, presentation skills and client servicing skills • Experience in dealing with digital media publishers • Excellent time management and organizational skills • Pro active and a self starter • Strategic thinker with hand on experience • Should have digital marketing background/experience
JOB DESCRIPTION Roles and Responsibilities: • Effectively manage all social media accounts and implement social media solutions for allocated clients (posting updates, creatives, responses and everything related to it) • Respond and react to changes within social networks, changes in functionality, methods of engagement etc. • Ensure proper liasioning with clients for a professional social media management experience • Regularly track performance of posts and derive insights to propose future strategy for all accounts and present the same to the clients • Monitor and present relevant data, trends, successes, exceptions etc. • Improve website SEO ranking using social media, writing blogs (multiple platforms), community forum engagement, connecting with bloggers, Google Analytics • Ensure smooth coordination internally with managers, design team and copy team • Ability to write great engaging web copy that can stimulate user interaction and engagement • Ensure all activity supports wider online objectives including best practice back link building, keyword utilisation etc. • Demonstrate ROI on all digital marketing efforts for enhancing client partnerships • Proactively submit fortnightly reports for progress on all fronts; including social media, business development, client relationships, management and research • Ensure zero attrition among all digital marketing and social media accounts • Present a very professional image to all clients, in line with the core values of the company • Stay aware of all trends and current affairs to propose viral ideas to the company and clients Requirement: Experience: 2 to 5 years Qualification: Degree/Course for Digital Design Agency Note: Candidates from Design/Advertising Agencies are preferred Interested candidates please mail their resume at firstname.lastname@example.org
Global Digital platform for SMEs looking to automate digital profiling for SMEs
RoofandFloor helps home buyers realize their dream by delivering Content, Community and Commerce on a single platform. We combine technology and human touch to deliver an end-to-end service from discovery to possession and beyond for buyers of new properties. Our market leading innovations that include TruePriceTM and TrueLegal ensure that buyers have the most transparent information when it comes to home buying. RoofandFloor is a startup supported by the prestigious Hindu newspaper Group and is cofounded by a group of IIT- IIM-McKinsey-InMobi alumni.