12+ Strategist Jobs in India

What you’ll be doing:

LiteStore is seeking a dynamic and driven Management Trainee to join our passionate team. This role offers a unique opportunity to work closely with the company's founders, contributing to the strategic initiatives that drive LiteStore's growth and success. As a Management Intern, you will gain invaluable insights into the world of innovative retail, D2C brands, digital-to-physical brand transitions, and building strategic initiatives.

Responsibilities:

1. Collaborate directly with LiteStore's Strategic Initiatives Team to support their day-to-day activities and strategic priorities.
2. Conduct in-depth research and analysis on market trends, competitor landscape, and potential growth opportunities to inform decision-making.
3. Assist in preparing and refining presentations, reports, and documentation for internal and external stakeholders.
4. Participate in brainstorming sessions, idea generation, and strategic planning discussions.
5. Help coordinate and manage special projects, events, and initiatives that align with LiteStore's vision and goals.
6. Liaise with cross-functional teams, including Projects, Operations, Finance and Business Development, to drive efficient and effective execution of key projects.
7. Provide administrative support, including calendar management, scheduling meetings, and handling communication on behalf of the Team.
8. Maintain confidentiality and professionalism while handling sensitive information and high-level interactions.

Qualifications:

• Currently pursuing a Bachelor's or Master's degree in Engineering, Business Administration, Entrepreneurship, Marketing, or a related field.
• Strong passion for entrepreneurship, retail innovation, and the startup ecosystem.
• Excellent research, analytical, and problem-solving skills.
• Exceptional written and verbal communication abilities.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Highly organized with a keen eye for detail and the ability to manage multiple tasks simultaneously.
• Self-motivated, proactive, and able to work independently as well as collaboratively in a fast-paced environment.
• Professional demeanor, strong interpersonal skills, and the ability to interact with individuals at all levels.
• Prior internship experience in a startup, entrepreneurship, or business-related role is a plus.

Skills (Mandatory skills)

Planning, implementing and managing company's overall SEO strategy

Experience of web marketing, web analytics, content strategy planing, link building, and keyword strategy

Expert in Competitor analysis

Reporting

Responsible for leading and mentoring SEO team to drive business goals

Off-page seo

Audit

Personality traits-

Sense of ownership and pride in your performance and its impact on company’s success

Critical thinker and Good time-management + problem-solving skills

Excellent written and verbal communication skills

• Serve as the SEO subject-matter-expert and evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Identify key SEO KPIs. Brainstorm new and creative SEO growth strategies
• Define requirements, tasks, and resources associated to SEO strategy. As per plan manage and execute implementation of the strategy defined
• Research and analyze ecommerce industry changes/developments in search engine optimization. Developing and continually reassessing a set of strategies to drive growth.
• Monitor and evaluate search results and search performance across the major search channels in order to improve rankings. Analyze and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
• Identify new sources for high quality relevant backlinks
• Evaluate the business impacts of SEO programs by designing/enhancing SEO measurement and reporting capabilities. Measuring results and creating actionable insights and recommendations based on data. Collect and analyze data from various sources and identify opportunities

Person who has worked his way up from technical SEO, SEO Manager, Sr Manager, SEO Strategist. Preferably working in SEO agencies handling multiple clients SEO projects strategy

Experience range-

10- 15years

• Develops unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives.
• Executes projects to be high quality, on-time, and cost-effective/on budget.
• Fosters timeline development and monitors progress, ensuring deadlines are met.
• Manages overall project scope and ensures staffing assumptions adhere to a budget.
• Develops strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution.
• Manages client expectations, bringing issues/concerns to clients' attention before they become problems, offering potential solutions, and advising of potential delivery delays.
• Manages work and professional development of assigned project manager(s)
• Works with project managers to ensure the team is aligned with client requirements.
• Proactively keeps abreast of assigned clients' marketing and media plans, and provides technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.
• Writes communications briefs, ensuring that creative and media are effectively integrated.
• Manages research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior.
• Develops a total understanding of online target audience and mindset modes.
• Writes and transmits conference reports to clients and agency teams.
• Reviews statements and estimates of work prior to client review.
• Provides campaign performance reporting and analysis to clients.
• Ensures accountability is established during the project planning process.

Skills/Requirements:

• 5-10 years of full-time experience in digital marketing or advertising (digital experience required)
• Superior communication skills, both internal and client-facing
• Strong relationship management, organizational, and project management skills
• Ability to work effectively with a variety of internal teams and business groups, including Creative, Media and Technical Delivery Specialists
• Ability to identify opportunities for growth and incremental opportunities with client partners.
• Strong interest in technology or digital marketing
• Bachelor’s degree or equivalent in a related field.

What you need to have:

We are looking for a skilled and solutions-oriented Brand Strategist with a strong analytical mind to craft compelling brand stories and strategies that deliver results. The Brand Strategist's responsibilities include conducting extensive research, analyzing findings, making recommendations, presenting to clients and briefing creatives. You should be a strategic thinker with a knack for uncovering consumer insights that inform strategy development.

The ideal candidate should be open-minded and passionate about creating holistic brand experiences. Ultimately, the outstanding Brand Strategist should have strong research skills, an analytical mindset and be an excellent storyteller.

• Conducting extensive primary and secondary research.
• Staying up-to-date on consumer research and market trends.
• Analyzing research, data and trends.
• Creating competitive reviews and situational analyses.
• Identifying insights, challenges and opportunities.
• Developing brand architecture, positioning and strategy.
• Writing compelling brand stories.
• Meeting and presenting to clients.
• Briefing and collaborating with creative teams.
• Leading ideation and brainstorming sessions.
  
  

• Degree in business, marketing, branding, communication or related field required.
• Previous experience as a brand strategist or similar role.
• Excellent communication skills, both verbal and written.
• Experience leading client meetings.
• Analytical and problem-solving mindset.
• Creative and compelling storyteller.
• Strong research skills.
• Strategic thinker.
• Excellent presentation skills.

We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals. 

The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc. 

The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals. 

Responsibilities:

Creating original & creative content that drives traffic to a website and social media platforms:

• Create social media strategy aligned with short-term and long-term marketing targets
• Write research-based content that is original and engaging
• Edit/proofread and quality check content
• Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
• Develop authentic social media campaigns 
• Tie-in editorial calendars with trending digital initiatives and campaigns 

• Promote the business's brand identity via trendy, authentic and creative content 
• Create content for other marketing collateral as and when needed 
• Write content for web pages, ebooks, and video scripts as and when required
• Assist with creating content for business pitches as and when required
• Create original, witty, on-trend concepts for social media creatives and campaigns
• Work with the design team to ensure creatives are based on the brief and lead to online engagement 

Company profile:

PivotRoots summarize all data points across media, design and technology to provide our partners with simplified yet effective consumer-experience led digital strategies.

Company website: http://www.pivotroots.com/#slide1">http://www.pivotroots.com/#slide1

Our clientele include:

Amazon prime, Disney, Spaces, Dr. Fixit, etc.

Our Core Pillars are:

• Making complex strategies simple yet effective
• Bridging ideas with technology & communication
• Creating an experience

Key Service Portfolio:

• Strategy & Consulting: Strategic planning | Media planning | User Experience Design | Performance marketing | Analytics & optimization
• Biddable Media: Search engine marketing | Display | Affiliate marketing | Mobile marketing | Social media
• Earned & Owned Media: Search engine optimization | Social media marketing | Content marketing | Data analytics | Website maintenance
• Experiential Marketing: Mobile app design| Web site strategic planning | Website development | Domain Hosting | Campaign Creatives
• Technology Led Solutions: Mobile app development | Single-view multichannel dashboard | Real time campaign monitor | Lead management

Perks, Benefits and Work Culture...

We are a passionate team working together towards the common goal of growth and innovation  for the organization and ourselves. Along with Monthly Rewards and Recognition Programs, we also provide Health Insurance (Family cover) and adhere to a ZERO tolerance POSH Policy. Birthdays, Anniversaries and achievements of our employees are celebrated with great enthusiasm.

Every first Saturday of the month is working, which is when we usually organize interactive learning sessions and fun activities. And oh, the scrumptious Saturday lunch is on the house!

You’ll find that it’s an exciting and vibrant place to work at, where you’ll connect with diverse and talented people. We look forward to you becoming an integral part of our team

Our  aim is  to enable you with the direction, support, and resources you require to be successful. PivotRoots is a place where you can make a difference, learn, and grow as you contribute and share in our mutual success.

Responsibilities:

• Understand client’s business, strategy and product offerings.
• An Integrated part in Ideating & deriving 360˚ strategies along with the research team
• Edit and produce online marketing campaign strategy and content while working closely with web designers on page layout, content organization and graphics.
• Edit content for grammar, accuracy, clarity, readability, consistency, and coherence.
• Manage a project from start to completion.
• Independently research subject matter.
• Self-educate through engineering documentation and product use.
• Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)
• Produce customized templates/Collate technical & functional information

Must to have:

• Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting.
• Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals.
• Clear, concise and compelling copywriting and editing proofreading skills.
• 6+ Yrs of experience in Digital Marketing

Address: Trade Star, 803, B wing, Andheri - Kurla Rd, Andheri East, Mumbai, Maharashtra 400059