Growth Hacker / Digital Marketer / Business Developer
at Codebrahma Technologies Pvt. Ltd.
Please dont apply if you dont have prior success with marketing. Since I am not an expert myself I cant guide freshers. Please apply only if you have prior success & have ideas of how to drive interest for codebrahma.
You will be working with me (codeanand.com) , and this is a high growth role
About Codebrahma Technologies Pvt. Ltd.
Do you want to deliver code for a Y Combinator-funded startup?
Do you want to build world-class applications used by millions of people?
Do you want to grow along with a fast-growing company?
If YES, Codebrahma is THE place for you!
Codebrahma is a software boutique based out of Ascendas ITPL, Bangalore.
We have been technology partners for some of the most exciting startups in the world which includes 5 Y Combinator funded startups. Most of the companies that have worked with us have gone on to raise major rounds of funding and disrupting their spaces.
Now that you are all excited about what we do.
We are looking for amazing Developers!
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What you will do:
- Driving marketing programs that are highly targeted basis content affinity of relevant segmented audience cohorts
- Building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix
- Managing all efforts and goals on organic and digital paid media: SEO, SEM, Display, Paid Social, Affiliate, Direct buys etc.
- Serving as the strategic lead for programmatic display, especially the Double Click suite
- Driving campaigns from planning to execution and beyond to meet key performance metrics
- Determining key metrics, constantly reducing operational costs, and measuring the success of performance strategies
- Constantly optimizing marketing activities to improve return on investment
- Allocating budgets and analyzing and recommending modifications to ad spends
- Managing ROI in line with the business/management expectations
- Driving and managing marketing budgets and campaigns for driving user growth through various Digital SME channels
What you need to have:
- MBA/ PGDM (IIT & IIM Preferred)
- 5+ Years of experience in Performance Marketing/ growth stage Startups in scale-up
- Experience to achieve ROAS
- Strategic Skills : SEO/SEM/ Online Marketing
- Awareness about marketing database, display advertising campaigns, maintaining social media presence
- Technical Skills: MS Excel, Google Analytics, Google AdWords, PPC, email/SMS/affiliate marketing, PPC, and hands-on experience with any performance and social platform
- Evaluating keywords, trends, competitors, and market behavior to identify opportunities that will advance SEM initiatives.
- Working closely with team members from various departments in creating effective approaches for multiple SEM campaigns using the industry’s best practices.
- Implementing digital strategies that increase productivity and optimizing campaigns to reach ROI targets.
- Providing full execution of all core SEM activities and tactics.
- Planning and implementing digital acquisition strategy, leading generation tactics A/B and multivariate testing, ad copywriting, keyword building.
- Determining fiscal year and project-specific budget requirements with projected results, for client digital marketing strategies.
- Performing ongoing keyword discovery, expansion as well as optimizing ad copy and landing page functionality.
- Scheduling, monitoring and optimizing all SEM and paid display advertising performance.
- Executing tests, collecting, and analyzing data, identifying trends and insights to achieve maximum ROI in paid search campaigns.
- Analyzing performance data daily to find trends and opportunities for improvement and areas of weakness with accounts and campaigns.
- Analyzing cross-channel traffic and attribution.
- Preparing and presenting regular analytical data & reports with defined KPIs and results tracking to proforma.
- Auditing current setup of site events and data sources, ensuring all data sources are connected and feeding events properly.
- Ensuring accurate billing of all paid digital media.
Desired Candidate Profile
What you need to have:- Bachelor's Degree
- Google Analytics and Adwords Certification(s)
- Experience with digital advertising for apps
- Appreciation - Is transparent and honest with team members, appreciates differences between coworkers in thought as well as style, and shows respect for others and their ideas.
- Communication - Demonstrates excellent use of the English language (grammar, syntax, vocabulary); possesses the ability to communicate effectively and continuously with internal as well as external customers; composes clear/complete emails.
- Job Specific Programs/ Functions as Applicable: Google Analytics; Adwords Certification(s); Hubspot Certification a plus; Google Tag Manager
- Industry Knowledge - In-depth knowledge and understanding of direct-response best practices, strategies, and tactics.
- Personal Development - Demonstrates personal growth and learning; acknowledges mistakes & learns from them.
- Problem Solving - Digs into problems, investigates all aspects, gathers facts, and recommends solutions.
- Project Management - Can be trusted to troubleshoot all job processes, manage timelines and inventory needs, anticipates issues, effectively multitasks, and follow through with all tasks to completion.
Job Description:
The digital marketer will be responsible to grow the overall business and capturing the relevant market for our games and other gaming products by targeting the relevant audience through ad campaigns and research.
Role Description:
We need a dynamic and experienced candidate who can market our products by running ad campaigns on various platforms like Facebook and Google.
Job Responsibilities:
Be actively involved in SEO efforts. Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness.
Collaborate with designers to improved user experience. Monitor competition and prepare frequent competitor analyses.
Social Networking – Manage and enhance presence on social networking sites including Facebook, Twitter, LinkedIn, and other similar sites for a lasting digital connection with users.
Researching, sending, and managing One signal push notifications.
Prepare reports and analyze conversion numbers.
The candidate should be able to share his/her ideas about the content that he/she needs for the ad campaigns.
Profile of an Ideal Candidate:
Minimum 1-2 years of proven experience as a Digital/Online Marketer
Qualification – Preferably a Graduate, having a degree or diploma in digital marketing and relevant knowledge & experience of:
o Search Engine Principles & Algorithm tools
o Google Analytics
o Data analysis.
o Paid social media advertising (Facebook/Google)
o ASO
o Search Engine Marketing
o Google Tag Manager
He/She should be able to do On-page and Off-page SEO.
Excellent written and verbal communication skills.
Attention to detail and ability to deliver high-quality work under deadlines.
He/She should be tech-savvy and intuitive with great ideas to reinforce our marketing campaigns.
He/She should have an interest in gaming.
He/She should have been aware of the current happenings around the world.
Other Details
5 days working - work from the office
Compensation – As per the industry standards
Role type – Full-Time/Regular/Permanent
Job Type – Work from office – regular office hours: 10:00 a.m. to 7:00 p.m.
Location – Noida Sector-62
Hiring SEO Associate at unremot
Unremot is looking for a SEO Associate to join the team.
- Execute link acquisition strategies
- Go live with new articles on the blog (WordPress)
- Take up on-site optimization
- Assist in the ongoing keyword discovery
- Track and analyze Google analytics
- Analyze and optimize old articles to improve their ranking
- Do an in-depth competitive analysis of other brands in our sector to bridge any content gap
- Involve in creating and posting engaging content on our social media pages
Experience & Qualification Required
- At least one year’s experience in the field of SEO
- Familiarity with google analytics, Ahrefs and other analytic tools
- You have a Bachelor’s degree
- You are an excellent communicator
- You are passionate about SEO
- You can work remotely and independently
About the company: unremot is a personal office for independent professionals - works like a publicly accessible meeting room for independent professionals who are constantly into meetings (CAs, lawyers, freelancers). Being built on a community interface, on unremot one can discover, request, pay, schedule, and conduct meetings - all of it in one place!
With unremot personal office, its users have
- a dedicated personal office (eg. unremot.com/@sr)
- where anyone can access free slots on their calendars
- request & schedule meetings (like Calendly)
- collect & settle payments automatically
- and conduct meetings - all of it in one place!
About the team: Currently, unremot is a team of 6 based in Toronto and Bangalore. unremot is the team’s second startup; the last one being sold to lastminute.com (the largest OTA in Europe). All six of them share a love for humor and are super excited about having new team members who are champions of sad jokes!
Good to know: unremot is funded by some of the best investors - Techstars, Inflection Point Ventures, DF Angels, and ah! Ventures.
Responsibilities:
- Develop and execute successful SEO strategies
- Manage team of SEO Executives
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Optimize website content, landing pages and paid search copy
- Direct off-page optimisation projects (e.g. link-building)
- Collect data and report on traffic, rankings and other SEO aspects
- Work with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends
Requirements:
- 5+ years of SEO Experience. Proven experience as SEO Manager, SEM Manager/ similar role - Knowledge of standard and current SEO practices
- Knowledge of HTML/CSS
- Experience with SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
- Strong organizational and leadership skills, Analytical mindset with numerical aptitude
DIGITAL & SOCIAL MEDIA MARKETING EXECUTIVE
We are searching for a highly-creative Digital Marketing Manager to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness.
Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.
Responsibilities:
• Design and oversee all aspects of our digital marketing department including our marketing
database, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Drive campaigns from planning to execution and beyond to meet key performance metrics
• Constantly optimize marketing activities to improve return on investment
• Allocate budgets and analyze and recommend modifications to ad spends
• Collaborate with marketing teams to guide A/B creative tests, incrementality tests, and spend
scaling tests on campaigns online and offline to identify what works best
• Test new channels and trends (such as
voice search, Augmented Reality, Virtual Reality, Digital
Out of Home, etc.)
• Optimize marketing budgets to maximize Cost per Acquisition (CPA) and efficiently scale new
customers
• Plan and manage our social media platforms.
• Prepare accurate reports on our marketing campaign’s overall performance.
• Coordinate with advertising and med iaexperts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with your team to brainstorm new and innovative growth strategies.
• Oversee and manage all contests, giveaways, and other digital projects.
Requirements:
• Bachelor’s degree in Marketing or relevant field.
• A minimum experience of 1-3 years in a digital performance marketing.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.
POSITION DESCRIPTION / JOB RESPONSIBILITIES:
Social Media Management- Strategy/Execution
Develop a social media strategy and set goals to increase brand awareness and increase engagement. Plan campaigns keeping in mind product launches, offers, occasions etc.
Content Creation & Management
Administrate the creation and publishing of relevant, original, high-quality content. Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns. Promote content through social advertising
Media & Advertising
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs
Budgeting
Create budgets for social media activities and reconcile discrepancies.
Liaison with cross functional teams to integrate different activities
Work on their expectation and translate them into results.
Website Management
Improving the user experience on the companys website(includes design, content and usability)
Collaborate with internal teams to create landing pages and optimize user experience
ROI driven digital campaigns
Stakeholder management
Ability to juggle multiple priorities & work with multiple stakeholders and partner agencies
Influencer Marketing & Management
Liaison with key influencers for long term strategy. A key part of the role is developing relationships with popular bloggers and online influencers
Search Engine Optimization
Provision of promotional calendar to Digital Agency. Facilitating content and creative for ongoing marketing campaigns. Ensuring campaign driven cross social media support on ongoing basis.
Other Key Functional Skills Required :
Proven working experience as a data analyst
Technical expertise regarding data models, segmentation techniques
Proficient in Microsoft Office - Fluent in Power Point and Proficient in Excel
Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
Adept at queries, report writing and presenting findings
Ability to establish and meet deadlines, change directions when necessary and manage multiple projects at once
Self-motivated with the ability to work independently and within a team
Accustomed to working in a fast-paced creative environment