Growth Analytics

at MX Player

DP
Posted by Rochelle Almeida
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Mumbai, NCR (Delhi | Gurgaon | Noida), Bengaluru (Bangalore)
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5 - 8 yrs
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Best in industry
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Full time
Skills
SQL
Google Analytics
Python
Big Data
Omniture
Mixpanel
CleverTap
Appsflyer
MS-Excel
Analytics

About MX Player:

MX Player is the world’s #1 entertainment app offering viewers high-quality, digital-first content. With an install base of more than 2 billion – it is the largest entertainment platform in the world, present on 1 out of every 2 smartphones in the world. MX Player provides over 100,000 hours of premium video, best-in-class hyper-casual games, music streaming, and more - across 10 Indian languages along with acclaimed & award-winning MX Original Series.

About MX Takatak

MX TakaTak is India’s #1 short video app that enables content creators of all types to access, entertain or educate millions of users. With 300 million+ installs, millions of videos, and 1000+ exclusive influencers (and growing everyday) in less than 9 months since launch, MX Takatak ranks amongst the top Android and iOS apps and growing exponentially - come join this rocketship witnessing supersonic growth. 


Key Responsibilities:

  1. Communicating the key findings to the stakeholders and inculcating the growth inferences and the content strategies
  2. Applying expertise in data to see beyond the numbers and understand how users interact with core product and content exploitation in OTT/short videos
  3. Designing experiments and evaluating them through relevant KPIs
  4. Building dashboards to monitor KPIs of different verticals (content, marketing, sales, revenue, management, etc)
  5. Understanding user behavior and performing root-cause analysis of changes in data trends to identify corrections or propose desirable enhancements in product & across different verticals
  6. Defining key metrics of content strategy and growth and identifying ways to improve them
Skills and competencies:
● Good knowledge of BigQuery, SQL, Python/R, MS excel and Data Infrastructure
● Experience with web analytics tools, like GA, Omniture, Mixpanel, Localytics, Appsflyer, Clevertap

Required Qualification
● 5-8+ years experience in analytics role preferably with a Consumer Internet product
● Graduation in Engineering/Maths/Science 
● Strong verbal and written communication skills, including an ability to effectively communicate
● Ability to lead teams - minimum of 2-3 years of experience in a team management
● Creative and strategic thinker, innovative problem-solving skills, highly organized, with the ability to handle multiple simultaneous tasks, prioritize and meet tight deadlines
● Self-starter, get-stuff-done attitude - willing to get into the weeds
Read more

About MX Player

MX Player is India's Most Premium OTT Service Where You Can Play The Latest Music Videos, Watch Old & New Movies, TV Shows, Comedy TV Shows, Trending Songs, Stand-up Comedians Videos, Popular Web Series, Short Films & More in English, HIndi, Telugu, Tamil, Kannada and more Languages
Read more
Founded
2011
Type
Product
Size
500-1000 employees
Stage
Profitable
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