*Female candidate from fashion, ecomerce or relevant background is prefered.
Job Location: Kandivali West, Mumbai (Work From Office)
Copywriter will be writing marekting copies for the purpose of advertising or other forms of digital marketing. The marketing content aims to increase brand awareness and ultimately persuade a person or group to take a particular action
To write content about latest product with other writers in the team and develop ad copies based on marketing campaigns on Facebook and Instagram, email campaign etc.
At least 3+ yrs of experience in copywriting.
About Volar Fashion Pvt Ltd
- Accountable for conversion% of visitors at Gynoveda.com
- Map customer journey, define use cases & service design to drive engagement & purchases
- Build frictionless online customer experience for website & app
- Optimize marketing funnels for customer acquisition, retention, video-content
- Develop mobile app for menstrual health tracking, online consultation, content marketing
- Drive marketing automation and integrate multiple online SaaS tools using API, plugins
- Build unified tech solutions for -
- Customers - online sales & support via responsive website and mobile app
- Employees - process & tools for operations, customer service, supply chain
We at AiSensy, are building end-to-end WhatsApp based Marketing Automation, CRM & Customer Support platform for Enterprises & growing SMBs. Helping brands like SkullCandy, NMIMS, Byjus, Rentomojo, etc.and are handling 5 million+ messages per month.
- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Develop and monitor campaign budgets.
- Plan and manage our social media platforms.
- Prepare accurate reports on our marketing campaign’s overall performance.
- Coordinate with advertising and media experts to improve marketing results.
- Identify the latest trends and technologies affecting our industry.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Work with your team to brainstorm new and innovative growth strategies.
- Oversee and manage all contests, giveaways and other digital projects.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- A minimum of 2 years experience in a digital marketing or advertising position.
- In-depth knowledge of various social media platforms
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
Responsibilities and Duties
o Manage social media platforms such as Facebook, Instagram, YouTube & Twitter
o Ideate and develop creative content strategies for each social media platform
o Supporting the Marketing team with content in the form of visual assets
o Creating images, memes, animated videos with graphic overlays for all clients. Creating Landing pages. Shooting videos, photos, editing and posting on SM.
o Evaluating the competitive landscape and suggesting new ideas for visual content
o Assisting with honing brand identity on the blog and social media
o Prepare monthly social media calendars
o Design, create and manage promotions and Social ad campaigns.
o Posting and engaging with the audience
o Proficiency in the use of Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Acrobat, Dreamweaver, and Flash)
o Compile report to show results (ROI) and identify KPIs to be monitored and work closely with the marketing manager to set awareness goals and plan ways to achieve them. We offer the flexibility to work from home.
Additional Skills not mandatory
SEO, Website Optimization
at Aindra Labs