Content Writer

We are in the lookout for a talented Copywriter to create compelling blog posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who can expand our digital footprint and drive more value through online content. You should have had a proven track record of producing pieces that increase engagement and drive leads. This role requires high level of creativity, as well as the ability to use data-driven insights to write better material. 

 

Your responsibilities: 

• Creating concise, eye-catching, and innovative headlines and body copy
• Researching and organizing facts and sources
• Consistently brainstorming and collaborating with team for new ideas and strategies
• Building a following for brand on social media with creative work
• Researching markets and industries to compare and create content that is innovative and original
• Collaborating with campaign managers, creative team, and designers
• Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)
• Be willing to answer any questions posted by their readers.
• Create content on e-books, podcasts etc.
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed
• Edit content produced by other members of the team
• Analyse content marketing metrics and makes changes as needed 
• Collaborate with other departments to create innovative content idea 

 

Skill sets/Experience we require:

• Proven work experience as a Content Writer, copywriter or similar role
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Ability to meet deadlines
• Knowledge of digital marketing tactics, including SEO, email marketing and web analytics

  

Pedigree: 

 

• Bachelors/Masters in English, Journalism, Marketing or related field

Who Are We?

 

Vahak (https://www.vahak.in) is India’s largest & most trusted online transport marketplace & directory for road transport businesses and individual commercial vehicle (Trucks, Trailers, Containers, Hyva, LCVs) owners for online truck and load booking, transport business branding and transport business network expansion. Lorry owners can find intercity and intracity loads from all over India and connect with other businesses to find trusted transporters and best deals in the Indian logistics services market. With the Vahak app, users can book loads and lorries from a live transport marketplace with over 5 Lakh + Transporters and Lorry owners in over 10,000+ locations for daily transport requirements. 

Vahak has raised a capital of $5 Million in a “Pre Series A” round from RTP Global along with participation from Luxor Capital and Leo Capital. The other marquee angel investors include Kunal Shah, Founder and CEO, CRED; Jitendra Gupta, Founder and CEO, Jupiter; Vidit Aatrey and Sanjeev Barnwal, Co-founders, Meesho; Mohd Farid, Co-founder, Sharechat; Amrish Rau, CEO, Pine Labs; Harsimarbir Singh, Co-founder, Pristyn Care; Rohit and Kunal Bahl, Co-founders, Snapdeal; and Ravish Naresh, Co-founder and CEO, Khatabook.

About the Role:

We are looking for a Copy Writer to join our marketing team and enrich our website, mobile & web applications, social media accounts with new SEO optimized blog posts, marketing guides and copies, articles and other creative content.  Candidates will be reporting directly to CPO/CMO. 

Responsibilities and Duties:

 

• Collaborate with design and marketing teams to launch successful social media & content marketing campaigns.
• Manage company’s social media channels. Write descriptions, captions, hashtags and ensure regular postings of media, text & video content.
• Write creative & clear marketing descriptions to promote our mobile & web applications online (online ads, social media) & off-line. (banners, brochures etc).
• Coordinate with the design team to make graphics consistent across all platforms.
• Research industry-related topics, competitors, keywords, market practices & user behavior to create engaging blogs, articles and other useful content for our customers.
• Coordinate with the design team to make helpful illustrations and educational content for users to understand our product better.
• Conduct keyword research and use SEO guidelines to write engaging website content.
• Identify customers’ needs and gaps in our content and recommend new topics.
• Ensure all-around consistency (style, fonts, images and tone)

Required Experience, Skills and Qualifications:

• Bachelor's degree in Marketing, English, Journalism or related field.
• Proven work experience as a Content Writer.
• Excellent writing and editing skills in English.
• Knowledge of SEO, SMM, email marketing and content marketing.
• Candidates who have written content for B2B & online audiences will be preferred.
• Ability to meet tight deadlines as well as to communicate and collaborate effectively.
• Experience using WordPress and/or Joomla.

 

Testsigma is built to make test automation effortless. We are a fast-growing, product-based startup backed by leading global Investors like Accel, STRIVE and Marquee Angels. 

 

We are the first open-source test automation platform built out of India and competing with global giants. With product-market fit and a terrific team, we’re poised to capture the global market for AI driven, cloud-based test automation platforms.

 

We are inviting the right people to scale our growth, who can help us continuously improve our product offering in collaboration with product, engineering, and customer success teams. If you have a great attitude and a drive to succeed, hop on this test automation journey with us. Learn new technologies & grow your skills along the way!

 

Job Description

As a content writer, you’ll be working with teams across the company (and sometimes across countries) to create valuable content to educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features and so on.

 

Responsibilities

• Write, publish, and maintain customer-facing marketing and technical content, including testing and product blogs, technical reports on testing, educational guides, and newsletters.
• Understand the domain, create value-focused educational content for ICP, secondary personas, & segments
• Coordinate with researchers to prepare short reports for timely and accurate testing intelligence to be shared with clients.
• Work closely with Product, Engineering, Design, SEO, and Marketing teams to determine and deliver content requirements.
• Prepare and review testing related content strategy and target achievements from time to time.
• Implement various elements of SEO and marketing strategy in static and dynamic content for B2B deliverables.
• Follow SEO guidelines. Include and optimize new and existing content for SEO
• Hire and manage freelancers and verify content quality and relevance
• Edit, clarify, and proofread documents written by others, and coach junior writers on ways to improve their writing skills.
• Manage multiple competing priorities in a fast-paced and constantly changing environment.
  
  

Requirements

• Minimum 3 years of experience in writing for the technology industry (testing will be highly preferred).
• Good knowledge and understanding of Automation testing.
• Demonstrated writing skills, oral communication, and grammar skills with proven ability to take initiative and build productive relationships.
• Passionate about writing and a hunger to prove yourself.
• Familiarity with the startup work culture and willingness to learn, adapt, and contribute.
• Ability to prioritize and succeed in a highly ambiguous environment with competing demands.
• Demonstrated interpersonal skills, understanding of web culture, and passion for technology.
• Can articulate ideas in a clear and lucid manner to produce informative, interesting, and engaging articles.A knack for creativity and innovation that re-defines the Job!
  
  Candidates from saas, technology product background prefered.

Work from office only.


Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more.
Effective, consistent and reader friendly writing style.
Strong English writing skills and basic familiarity with internet and search engines.
Capable of writing an article on any subject, theme, blogs or website.
Ability to manage in a fast-paced and deadline-driven environment.
Concise, clear and confident communication.
Highly organized and self motivated to establish and achieve goals.
Create content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms.
Work closely with the digital marketing team to produce content that generates results
A content writer should clearly understand the objectives, target audience, and assure content is user-friendly and keyword/SEO Optimized.
Writing content as needed, including blogs, articles, web pages, etc.
The content should be informative and engaging and should enable visitors to get their information promptly and efficiently.
Create customer relationship scripts and drafts.

Roles & Responsibility:
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles etc. for digital media.
3. Create content which gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates handled a team will be given preference.
Desired Profile
1. Freshers with impressive writing skills are welcome.
2. As a web content writer, ability to write engaging content for websites.
3. Knowledge in writing content for websites/print/company blogs.
4. Good written and communication skills.
5. Awareness of Search Engine Optimization (SEO), internet marketing trends is a plus.
6. Excellent time management skills.
Personal Traits:
1. Excellent written and oral communication skills.
2. Excellent problem solving skills.
3. Should be excellent in Time Management, Planning Skills & Organizing Skills.

We are looking for a copywriter that can deliver words and meaning to advertising visuals. Shall be responsible for writing compelling marketing and promotion materials for different verticals of industries. 

 

•  Coordinate with the account managers to discuss the brand requirements.
•  Write sellable copy for a variety of media including social, print, video, and online
•  Brainstorming visual and copy ideas with the creative team.
•  Get a detailed brief to interpret the client’s needs and develop a creative concept that suits their purpose.
•  Creating drafts of creative concepts with the briefs available and through data research.
•  Presenting final output of creative concepts to the account managers.
•  Working as a part of a team with account leads, designers and technical dept.
•  Stay current on trends and competitors within the editorial sphere

We are looking for a Content Writer to join our editorial team and enrich our websites with new blog posts, guides, and marketing copy.

 

Feel free to share samples of your work or portfolio of your published articles, along with your application.

 

Responsibilities

• Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)

 

Skills

• Proven work experience as a Content Writer, Copywriter or similar role
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Ability to meet deadlines

Roles & Responsibility:
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles etc. for digital media.
3. Create content which gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates handled a team will be given preference.
Desired Profile
1. Freshers with impressive writing skills are welcome.
2. As a web content writer, ability to write engaging content for websites.
3. Knowledge in writing content for websites/print/company blogs.
4. Good written and communication skills.
5. Awareness of Search Engine Optimization (SEO), internet marketing trends is a plus.
6. Excellent time management skills.
Personal Traits:
1. Excellent written and oral communication skills.
2. Excellent problem solving skills.
3. Should be excellent in Time Management, Planning Skills & Organizing Skills.