Content Marketing Manager - B2B SaaS

at StoryXpress

DP
Posted by Yash Panchal
icon
Gurugram
icon
2 - 4 yrs
icon
₹4L - ₹8L / yr
icon
Full time
Skills
Content Writing
Content Marketing
Content Strategy
Search Engine Optimization (SEO)
Google Analytics
Blogging
Digital Marketing

StoryXpress (a Techstars-backed company) is an end-to-end video platform and is an efficient and effective way of humanizing the way you promote and sell your product or services, and communicate with your customers. With a suite of professional video tools (Video Creator, Video Recorder, Video Hosting and Analytics, Video APIs, and SDKs), we help small and medium-sized businesses drive more revenue through the strategic use of video. Founded in 2014, StoryXpress has a rich community of 500K+ users including small enterprises to Fortune 500 companies.

Job Responsibilities:

  • Research and prepare content and any other communications material for external and internal audiences
  • Ensuring quality of the content being published on the blog, website and other social platforms
  • Prepare brochures, reports, newsletters and other material
  • Manage the SEO and oversee activities such as keyword research, outreach campaigns for guest posts and link building.
  • Execute the digital marketing campaigns aligned with the business goals of the organization
  • Collaborate with the sales team, external influencers, and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience
  • Overseeing email marketing campaigns to ensure the relevant key metrics
  • Reaching out to other businesses for co-marketing activities
  • Establishing the overall web presence of the organization using the website and social media platforms such as LinkedIn and Quora to boost brand awareness
  • Ensure the overall technical health of the website for search engine rankings
  • Monitoring the ROI and analysis of website analytics
  • Stay up-to-date with the latest marketing and digital trends
  • Organize workshops, meetings, and other events for marketing purposes
  • Convince others that your creative ideas are worth investing time and effort in. This role is at the core of the marketing team, and others will rely on your work every single day.
  • Initiate and maintain customer interviews, PR and media-related activities
  • Assess characteristics of products or services to be promoted and advise on the advertising needs of the company


Job Requirements:

  • Should have more than a year's experience in this respective domain.
  • Sound knowledge of SEO.
  • Efficiency with Google analytics and keyword search tools like Ahrefs.
  • Experience in B2B-SaaS Marketing is highly preferred.
  • Excellent writing and communication skills.
  • Past experience producing content for the web specifically, as well as channel-specific knowledge (Blog, SlideShare, Quora, Medium, Facebook, Twitter, etc.).
  • Past experience building audiences online will be preferred.
  • A dual-minded approach: You should be highly creative and an excellent writer and at the same time, be process-driven, think scale, and rely on data to make decisions.

About StoryXpress

StoryXpress (a Techstars-backed company) is an end-to-end video platform and is an efficient and effective way of humanizing the way you promote and sell your product or services, and communicate with your customers. With a suite of professional video tools (Video Creator, Video Recorder, Video Hosting and Analytics, Video APIs, and SDKs), we help small and medium-sized businesses drive more revenue through the strategic use of video. Founded in 2014, StoryXpress has a rich community of 500K+ users including small enterprises to Fortune 500 companies.


Why Join us?

  • Get an opportunity to contribute to an exciting, forward-thinking and fast-moving Start-Up.
  • Shape-Up your career by working with young and supportive teams and peers!
  • Innovation and Creativity is all what matters!
  • Friendly Policies, good competitive salaries, team outings and what not!
Founded
2014
Type
Product
Size
20-100 employees
Stage
Raised funding
View full company details
Why apply to jobs via Cutshort
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
2101133
Matches delivered
3712187
Network size
15000
Companies hiring

Similar jobs

Content Creator

at India Based NBFC

Content Writing
icon
Mumbai, Bengaluru (Bangalore), Chennai
icon
2 - 6 yrs
icon
₹3L - ₹8L / yr
Experience:2-5 years
Location: Mumbai
  • Strategize, ideate and conceptualize content creation
  •  Build and maintain the content calendar
  •  Manage and take ownership of content - from long-form articles to short-form bite-sized content
  •  Distribute content in relevant channels across website, app, social media, youtube, podcasts etc. to gain readership, viewership and traction
  • Effectively identify and negotiate with agencies
  • Work with agencies to execute projects
  • Scale the production of content
  • Track metrics and KPIs to optimize impressions and conversions
Job posted by
Jayaraj E

Product Marketer

at Fleet Studio Technology Private Limited

Founded 2008  •  Products & Services  •  20-100 employees  •  Profitable
Sales
SaaS
B2B Marketing
Product Marketing
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
A/B Testing
icon
Remote only
icon
6 - 9 yrs
icon
₹7L - ₹15L / yr

Responsibilities:


  • Developing sales strategies, working to expand their customer base and maintaining business relationships with clients.
  • Expands relationships with existing customers by directing and supporting collaborative sales efforts to grow one or more assigned product lines.
  • Demonstrate product features before a sale.
  • Increasing brand awareness and market share.
  • Define and direct marketing campaigns for demand creation, lead generation and for lead tracking and management
  • Develop drip marketing efforts to support our sales team
  • Develop and implement strategies for expanding the product’s customer base
  • Oversee product marketing including product launch management, sales tools, competitive analysis and general sales support
  • Oversee marketing communications including branding, public relations, advertising, white papers, trade shows, seminars and events
  • Lead demand-generation marketing activities in the assigned market for the assigned product specialty.
  • Meets assigned targets for profitable sales growth in assigned product lines.
  • Involve in market research and reviewing information to identify areas of potential sales growth.
  • Measure and report on the performance of marketing campaigns to gain insight and assess against goals.
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly.
  • Lead social media efforts to collect collateral materials and conduct market research
  • Run webinars on a bi-weekly basis, ensuring an excellent attendee experience
  • Consider the end-to-end experience of customers, evaluating and improving offers and nurture campaigns.
  • Partner with engineering and outside marketing agencies to create, curate and syndicate content to improve conversion. Throughout, you’ll experiment with new approaches and tools and be disciplined and analytical in measuring and sharing results.

Skill

  • Excellent communication, interpersonal  and presentation skills.
  • Ability to effectively lead, inspire and attract clients
  • Extensive knowledge of marketing strategies, channels, and branding.
  • Attested experience constructing marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc.
  • Strong strategic planning and analytical skills
  • Possess a strong implementation skillset with a process mindset
  • Ability to ask excellent questions and listen actively
  • Excellent verbal and written communication skills
  • Experience with SEO, social media, A/B Testing, automated marketing
Job posted by
Prabavathy Ramasamy

Performance Marketing Manager

at OroPocket

Founded 2017  •  Products & Services  •  20-100 employees  •  Profitable
Digital Marketing
Marketing
Social Media Marketing (SMM)
Search Engine Optimization (SEO)
Growth Hacking
icon
Remote only
icon
2 - 5 yrs
icon
₹15L - ₹25L / yr

Responsibilities

  • As a member of this team, you will work to execute thoughtful, data-driven marketing campaigns that drive meaningful growth for the company.
  • Develop and oversee implementation of strategy for paid social media channels(ie. Facebook, YouTube, Instagram, Google, etc.)
  • Accountable for managing and optimizing budgets, trafficking ad campaigns, as well as achieving target KPIs across channels
  • Explore opportunities within additional channels like Quora, Reddit, and others
  • Perform daily analysis and optimization on campaign performance; prepare and deliver performance reports identifying successes and opportunities for improvement
  • Actively test and analyze audiences, advertising creative, multimedia, site pages, landing pages, and placement to drive results in line with business goals and objectives
  • Plan, develop and implement comprehensive paid media strategies that speak to users where they are in their journey on social channels; ranging from new customer acquisition to retention
  • Lead and assist in coaching, managing, and educating dedicated team members, helping to support campaign management and optimization
  • Collaborate with creative and marketing teams to generate advertising assets including video, graphics, ad copy, and landing page
  • Maintain active relationships with Facebook + Google account representatives
  • Stay current with industry trends and best practices, focusing on how these changes can be leveraged to drive material account improvements

Requirements

  • As a member of the growth team, the ideal candidate will be highly data-driven, process-driven, and have strong expertise in growth through performance marketing.
  • The core objective of the role is to grow users and partners through meticulous management of the paid search marketing budget.
  • The candidate must be able to thrive in a fast-paced, ever-evolving environment.
  • The usual work includes running performance ad campaigns, optimizing the campaign's conversions, email automation, drip campaigns, monitoring improving SEO, increasing social media followers, user persona building, driving activations, and acquisitions.

You take care of our business we will take care of you,

  • We make sure are you are growing professionally with quarterly goals and appraisals.
  • Health is wealth, so we provide health insurance
  • Stand on Top - Employee professional development program
  • Gold benefits and Internet allowance
  • Welcoming a new member in the family is a great please so we provide maternity and paternity leave

And much more...

Job posted by
MeghanaJain

Business Development Manager

at FrugalTesting

Founded 2016  •  Products & Services  •  20-100 employees  •  Bootstrapped
Leadership
Business Analysis
Business Development
Team Management
Sales and operations planning
Go-to-market strategy
Lead Generation
Sales
Digital Marketing
Marketing Automation
icon
Hyderabad
icon
3 - 6 yrs
icon
₹3L - ₹6L / yr

Roles and responsibilities:


  • Managing organizational sales by developing a business plan that covers sales, revenue, and expense controls.
  • Meeting planned sales goals.
  • Setting individual sales targets with the sales team.
  • Tracking sales goals and reporting results as necessary.
  • Overseeing the activities and performance of the sales team.
  • Coordinating with marketing on lead generation.
  • The ongoing training of your salespeople.
  • Develop your sales team through motivation, counseling, and product knowledge education.
  • Develop a partner Go-to-Market strategy that complements the individual practice plans. Create new promotions, events, and programs to increase positive awareness and ultimately, increase sales for Frugal Testing.
  • To build solutions, demos, and POCs, which can be taken to market.
  • Identifying potential leads, developing and executing strategic alliances to generate revenue.
  • Manage end-to-end partner relations including pitching and negotiation.
  • Brainstorm and ideate creative marketing ideas to increase product adoption & awareness.
  • Promoting the organization and products.
  • Understand our ideal customers and how they relate to our services.
  • Overseeing promotions and campaigns
  • Planning and directing the hiring and training of new Sales Representatives.


Requirements:


  • Bachelor’s degree in business or related field.
  • Experience in planning and implementing sales strategies.
  • Experience in customer relationship management.
  • Experience managing and directing a sales team.
  • Excellent written and verbal communication skills.
  • Dedication to providing great customer service.
  • Ability to lead a sales team.
  • Experience in digital marketing – Google Ads, LinkedIn Ads, FB Ads, Email Campaigns, SEO, etc.
  • Experience of handling an event is desirable but not mandatory.
  • Experience working on any Marketing Automation tool.
  • Experience working with cross-functional teams.
Job posted by
Bharti Garg

Growth Manager

at oto capital

Founded 2018  •  Services  •  100-1000 employees  •  Raised funding
Marketing Strategy
Google Adwords
Facebook Marketing
Google Analytics
Digital Marketing
Decision-making
Problem solving
Growth Hacking
Marketing
icon
Bengaluru (Bangalore)
icon
2 - 8 yrs
icon
₹7L - ₹15L / yr
Key Responsibilities :

- Develop and execute Marketing campaigns to help acquire and retain customers, as well as upsell its products or services

- Understand the needs, motivation, and behaviour of users and define priorities of tests based on impact, confidence, and easiness

- Work with the engineering, design, and product team to implement tests quickly

- Track, measure and analyse performance & continuously optimize them

- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.

- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships
Job posted by
Bhavya GN

Content Writer

at Meetanshi

Founded 2017  •  Products & Services  •  20-100 employees  •  Profitable
Content Writing
Content Strategy
Blogging
Creative Writing
icon
Bhavnagar
icon
0 - 7 yrs
icon
₹1L - ₹6L / yr

Content Writer

Meetanshi is a Magento development company in Bhavnagar, Gujarat.

Meetanshi offers best-in class Magento extensions and Magento development services to improve the performance of the store in terms of administration, shipping, payments and security, customer experience, and load time.

 

Here’s your chance to join an enthusiastic, ever-learning and growing team as a content writer!

 

RESPONSIBILITY:

  • Research industry-related topics (combining online sources, interviews and studies)
  • Write clear marketing copy to promote our products/services
  • Prepare well-structured drafts using Content Management Systems
  • Proofread and edit blog posts before publication
  • Submit work to editors for input and approval
  • Coordinate with marketing and design teams to illustrate articles
  • Conduct simple keyword research and use SEO guidelines to increase web traffic
  • Promote content on social media
  • Identify customers’ needs and gaps in our content and recommend new topics
  • Ensure all-around consistency (style, fonts, images and tone)
  • Update website content as needed

PRIMARY TECHNICAL SKILLS:

  • Proven work experience as a Content Writer, Copywriter or similar role
  • Portfolio of published articles
  • Experience doing research using multiple sources
  • Familiarity with web publications
  • Excellent writing and editing skills in English
  • Hands-on experience with Content Management Systems (e.g. WordPress,Magento 2, etc.)

SECONDARY / DESIRED SKILLS:  

  • Ability to meet deadlines

 

Job posted by
Sanjay Jethva

Social Media Manager

at Tesseract Esports LLP

Founded 2017  •  Services  •  20-100 employees  •  Profitable
Social Media Marketing (SMM)
Social media management
Social Media Optimization (SMO)
Digital Marketing
Gaming
Social media strategy
Content Marketing
Content Strategy
Copy Writing
Journalism
Storytelling
Growth Hacking
Google Adwords
Facebook Marketing
Marketing
User Engagement
esports
icon
Hyderabad
icon
1 - 6 yrs
icon
Best in industry

SOCIAL MEDIA MANAGER

 

Tesseract Esports is looking for an experienced, creative and passionate Social Media Manager to join our team. As a Social Media Manager you will be responsible for managing all our social media accounts including those of our owned/co-owned/shared/white-label projects and IPs. You will be responsible for developing and implementing social media strategies in order to increase online presence and improve our marketing efforts for our brand and projects.

 

You will be working closely with the operations and creative teams and other client staff for successful implementation of social media plans and campaigns.

 

 

About Tesseract Esports

Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.

 

We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.

 

Requirements/Skills

  • Passionate about gaming and Esports.
  • Excellent interpersonal, presentation, verbal and written communication skills.
  • Excellent knowledge of Facebook, Twitter, Instagram, YouTube, LinkedIn and other major social media platforms and best practices.
  • Excellent copywriting skills.
  • Proficient computer skills, Microsoft Office Suite & Google Suite.
  • General Knowledge of Search Engine Optimization (SEO), internet ranking for web content, keyword research, google analytics and web traffic metrics.
  • Ability to plan and execute long-term and short-term social media campaigns
  • Working knowledge of multi-social posting platforms such as Hubspot and Agora Pulse.
  • Good understanding of social media KPIs and social media marketing strategy.
  • Good time management, multi-tasking, problem solving and analytical skills.
  • Ability to work in a highly collaborative and fast paced work environment.

 

You will be responsible for (not limited to)

  • Manage, administer and grow all existing and new company social networks including Facebook, Twitter, Instagram, YouTube, LinkedIn etc.
  • Create and execute social media plans and campaigns for different projects by collaborating with the content team and client staff.
  • Develop and implement social media plans, competitions, strategies and campaigns to build brand/company/project awareness and drive engagement.
  • Incorporate optimization strategies, analyze data and research best ways to increase traffic.
  • Track, tabulate and report social media metrics consistently
  • Oversee day to day management of campaigns, review success of campaigns and develop ways to improve.
  • Research new media platforms, trends and industry opportunities in gaming and Esports.
  • Provide feedback from social media trends and research to different teams.
  • Manage and facilitate social media communities by responding to social media posts and developing discussions.
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with followers and respond to queries in a timely manner.

 

Your Experience

1-3 years experience in related field (Social Media Manager, Community Manager, Social Media Specialist, Marketing, PR, Communications, Gaming, Esports etc.)

 

What we will be excited to see in you

  • Strong understanding of local and global gaming and esports ecosystems
  • Social Management/Community building experience in gaming and esports field.
  • Experience in setting up and optimizing google ad word campaigns
  • Self-Learning
Job posted by
Tesseract HR

Senior Copywriter

at Coconut Media Box LLP

Founded 2015  •  Services  •  100-1000 employees  •  Profitable
Content Writing
Creative Writing
Copy Writing
icon
Mumbai
icon
3 - 7 yrs
icon
₹4L - ₹7L / yr
  • The ability to write and think creatively
  • Significant experience in writing strong, accurate copy that is grammatically correct
  • A flexible approach and willingness to adapt ideas as per clients requirement
  • The ability to work to strict deadlines without compromising on work quality
  • Great organizational skills
  • An eye for detail
  • Strong research skills
Job posted by
Farha shaikh

Content Writer

at Wolf of Webstreet

Founded 2016  •  Products & Services  •  20-100 employees  •  Profitable
Content Writing
Copy Writing
Blogging
Creative Writing
Technical Writing
icon
Pune
icon
0 - 3 yrs
icon
₹2L - ₹4L / yr
Motive behind the company blog is to educate readers about safety and security practices to be followed while computing. The idea of these blog posts is to create long-form content packed with insights and knowledge that our audiences can – and will – actually use. Bloggers must have great technical experience and knowledge in the field of cyber security especially related to Windows OS. Most of your assignments will involve creating tutorials, testing out applications and listing tips. Responsibilities 1. Craft relevant, original content. 2. Explain highly technical topics and making them easy to understand. 3. Catering posts to suit long tail keywords for SEO is vital. We will offer guidance, but you’ll also need to know how to determine SEO factors. Skills 1. Copyediting skills. You’re a stickler for grammar and punctuation and have a deep appreciation for word and sentence variety. 2. Creative writing. You’re able to explain technical content compellingly, but can mix up your tone – especially with humor. Nor are you afraid to use a funny GIF or two. 3. Deadline-driven & detail-oriented. You must be able to meet deadlines and take pleasure in the details. The ability to work from an editorial calendar is a plus. 4. Content management/marketing skills. Working knowledge of how to format in WordPress and use SEO and this will be a walk in the park. 5. A knowledge of SEO tools like SEMRush and Ahrefs is an incredible asset.
Job posted by
Rohit Langde

Content Specialist

at MintZip

Founded 2017  •  Product  •  20-100 employees  •  Bootstrapped
Content Writing
Content Marketing
Copy Writing
icon
NCR (Delhi | Gurgaon | Noida)
icon
3 - 100 yrs
icon
₹4L - ₹10L / yr
We're looking for a talented and ambitious professional with 3+ years of experience for our office in NCR. We are MintZip, an exciting fin-tech startup (part of the prestigious NASSCOM 10K Startups Program and recognised by Startup India) aiming to disrupt the financial services industry with singular focus on customer-centric innovations. Learn more: www.mintzip.com What's in it for you: A fast paced, challenging environment that gives you an opportunity to build a solid and rewarding career while charting the course for our organisation. This position will be responsible for content development related to Digital Marketing, collaborations, execution and measurement of our PR & Corporate Marketing activities, with the goal of brand building and enhancing a favourable image of MintZip with clients, customers, media, and the public. Areas of focus include: Creating engaging content around site, app, digital and offline marketing needs. Staying up-to-date with developments and generating new ideas to draw audience's attention. Editing and proof-reading. Collaboration with marketing team to ensure business objectives. PROFESSIONAL QUALIFICATIONS: Education: University degree or equivalent; Master's degree in Communication. Work Experience: 3+ years of proven experience in Content Writing.
Job posted by
Shivani Govil
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
Get to hear about interesting companies hiring right now
iconFollow Cutshort
Want to apply to this role at StoryXpress?
Why apply via Cutshort?
Connect with actual hiring teams and get their fast response. No spam.
Learn more
Get to hear about interesting companies hiring right now
iconFollow Cutshort