Content Marketer

Demand Generation and Marketing Executive - Job Description

Position Summary: 

The Demand Generation and Marketing Executive will be responsible for developing and executing comprehensive, integrated B2B demand generation campaigns including email marketing, direct mail, webinar, and lead nurture tactics that deliver a consistent pipeline of high-quality qualified sales leads. The ideal candidate will have experience leading B2B demand generation campaigns and proven results in successfully planning, executing, building programs and reports in HubSpot, WordPress, google ads, LinkedIn sales navigator and analyzing results. 

This position is based out of our Pune office, and there may be ample opportunity to travel within India as and when required.

About Us:  Aikon is a small B2B SaaS company that is looking to accelerate its growth and increase usage of its iEngage.ai platform. Our platform enables Small and Large enterprises to build enterprise intelligence from conversations and interactions that already flow through its various communication channels. We use cutting edge Artificial Intelligence, Machine Learning and other Machine intelligence tools to augment human capabilities within the enterprise.

Key Responsibilities:

1. Lead Management:
1. Manage, nurture and convert inbound leads into qualified sales opportunities.
2. Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities
3. Assess and analyze a prospects current process and requirements;
4. Provide engaging and articulate information about Aikon Labs’  value proposition to potential customers.
5. Maintain well organized, up-to-date and accurate sales information and activity reports in Hubspot CRM system.
2. Sales Management:
1. Learn to manage complex enterprise sales throughout the sales cycle;
2. Efficient management of the sales pipeline using our  processes;
3. Confidently participate in the preparation of proposals and the presentation of professional product demonstrations, via webinars or face to face meetings;
4. Represent Aikon at corporate events or sales meetings independently or with colleagues;
5. Meet personal targets and work towards Aikon Labs’ growth objectives, sales goals, and profitability;
3. Communication:
1. Demonstrate the ability to interact professionally with potential customers via phone, email, telephone conferencing, webinars and face to face, to discover their business needs and develop a positive business relationship;
2. Provide accurate and timely information as required to project managers, the delivery team and senior management;
3. Proficient in the use of social media tools like LinkedIn, Twitter, SEO optimization, Google Analytics, Wordpress (basic), etc
4. Product Knowledge:
1. Develop a strong knowledge of Aikon Labs’ products and services in order to facilitate the sales process;
2. Understand and articulate how the benefits of Aikon’s products and services can meet customer’s needs in various business verticals;

Required Experience

1. 2 - 5 years’ proven experience in prospecting and lead generation some experience in sales management;
2. Experience of B-to-B sales, preferably in enterprise software solutions or in the cloud space or IT sector and has the ability to develop a good understanding of customer and market dynamics and requirements;
3. Proficient in managing the sales pipeline using CRM systems, preferably Salesforce CRM;
4. Experience of working collaboratively in a combined sales & marketing team.
5. Can evidence a track record of increasing sales revenue by hitting or exceeding personal targets.

Required Skills:

1. Has highly developed all-round interpersonal skills.
2. Excellent communication, presentation, networking and negotiation skills.
3. Customer service oriented with a positive, well-motivated attitude.
4. Conscientious, hard-working and driven to improve sales and activity performance beyond targets.
5. Competent IT skills with a working knowledge of Microsoft Office, GSuite programs and social networking tools. Experience of Hubspot, Canva, InVideo would be an added advantage, but not essential.
6. Work closely within a small sales & marketing team and develop cooperative working relationships with all company colleagues;
7. Good organisational and time management skills with the flexibility to reprioritise as necessary.
8. Must be highly proficient in all aspects of English language, especially speaking, listening and writing skills.
9. Must be passionate about the AI solutions for enterprises and B2B SaaS industry.

Competitive salary offered (dependent on skills and experience); and opportunity to earn generous rates of target based incentives;

We are looking for a young and enthusiatic digital marketer who can be part of our digital marketing start up.

Location: Bangalore Educational Qualification: MBA or Any Graduate Experience: 3 – 7 Years Job Responsibilities: Build and manage content editorial calendar that attracts the qualified audience. Content creator to expand ShieldSquare’s digital footprint, awareness, subscribers, and leads by writing and publishing various types of enterprise contents regularly. Collaborate with data scientists, product marketers, sales professionals, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience. Audience and market focused blogs/whitepapers to attract site visitors through search, social media, and email subscribers. Create resources (Web-copy, infographics, guides, templates, etc.,) each month to support internal teams’ reports and other important metrics. Convince others that your creative ideas are worth investing time and effort. This role is at the core of the marketing team, and others will rely on your work every single day. Requirements: 3+ years of content marketing experience Creative, versatile, and process-driven technology content creator Experience of producing content (Web-copy, White papers, Case studies, Industry Reports, Blog posts, Infographics, etc.,) for technology enterprises Strong writing skills with grammatically correct content. Need to have channel-specific knowledge (Blog, SlideShare, Facebook, Twitter, etc.) Experience in building audiences either online or offline.

At Cashfree, we are building innovative solutions in payments and banking for Indian businesses. We are fast-growing, profitable and based out of Bangalore. Cashfree is backed by Y Combinator and other leading investors.Learn more about us at cashfree.comWe are looking for a Product Marketer with >2 years experience.- You should have experience doing paid marketing and optimising it on various channels like FB, Google, Linkedin etc- Someone who has explored B2B growth hacking is a plus (but not mandatory)-Being experienced at content creation and drip campaigns will be a plusJob Perks Competitive pay, Great work-mates, Bangalore weather. We also offer medical insurance, flexible timings, work from home, no leave policy, free meals and Uber credits.We work on trust and mutual respect.

looking for a smart individual with marketing skills.

Should be very fluent with english and hindi.

Should have great communication skill.

Should have exposure to social media.

Should be good at researching.

Should be good with computers microsoft.

Should know how to use photoshop.

Graphic designing is a plus.

An illustrator is a plus plus .

Salary negotiable.

Job Type: Temporary

Salary: ₹1,500.00 to ₹2,000.00 /week

> Job Description Snapshot - Position: Content Writer (Technology) - CTC: 3-5 Lac pa - Location: Noida (Delhi NCR) > Building a product nation I believe products bring real value and want to see India become a Product Nation. Not IT Services, not BPO powerhouse, but an export house of scalable technology products. I want the world to use off-the-shelf scalable software products made and handcrafted in India. But it’s not going to be easy. We need to change our thinking, ask difficult questions, and come up with insane ideas. For example, I believe that all forms of transportation will become redundant one day, making our lives much more efficient. Our descendants will laugh at the idea that we actually drove our cars everyday to the other part of the town to be able to complete our work. Sounds insane or exciting? > Getting the word out To make a Product Nation, the simple first step is a product. And we built our first one. Customers from about 114 countries are using it to connect their customers from offline print media to online content. Scanova is a QR Code Management tool that allows businesses to create, design, manage, and track QR Code-based interactions. Scanova is a great product. But how do we get the word out? How do we get people to notice us? So we started blogging about it. A lot. And people did notice us. We get about 100,000+ page views per month. But you’ll agree that’s not enough. We need to reach a million people (or even a billion?) if we are to build a great product company. And for that, we need you. > Building the right team To achieve this vision, I am looking for a team that believes in what we do and is hungry for challenges. We are not looking for employees but hardcore problem-solvers. Specifically, we are looking for a Content Writer (Technology), who will be required to: > Content Generation - Research and brainstorm with team for topic ideas relevant to the target audience - Write full length blog articles (300-1500 words) for the company blog (http://scanova.io/blog) following best practices of content marketing and SEO - Write answers on Quora for topics related to the business - Create posts for the company’s social media platforms including Facebook, Twitter, Google+, and LinkedIn - Conduct secondary and primary research to enhance quality of articles - Create images for articles using online tools such as Canva - If required, develop content for website, email newsletters, and PR > Content Management - Operate and manage Wordpress CMS - View and report data via Google Analytics - Content Distribution - Schedule posts on social media platforms using management tools such as Buffer - Remain up-to-date on best Wordpress SEO practices to ensure higher rankings in search engines > Having the right skills Passion and endurance are a must. But we also expect a few other core competencies: - Excellent command over written and spoken English language - 2+ years of professional content writing experience (online or print) - Good understanding of latest content-related SEO best practices - Basic understanding of CMS such as Wordpress and image editing tools (Photoshop, Canva, Illustrator, Sketch) - Should be passionate about technology and active in reading - Should be active on social media platforms other than Facebook/Whatsapp Hunger to make a dent in this world > We take care of each other This is not just a team. It’s a family. And in a family, we take care of each other. Here is what you get for being a part: - Salary - CTC 3-5 lac per annum - Medical insurance - Opportunity to work in a small team that empowers you to make your own decisions - Opportunity to become a specialist in Inbound Marketing - Opportunities to socialize and make friends - the team will be co-working at Unboxed in Noida (Delhi NCR) > A little more about us We call ourselves Trycon Technologies. It was started in 2013 by Gautam Garg, Mukesh Gupta, and Swapnil Jain - all alumni of Delhi College of Engineering (2010 & 2011 batch). After college we worked for a couple of years in companies like Grail Research, Adobe, and Oracle. But like you, we wanted more from life. Not just money but freedom. Freedom to use our potential and freedom to make a real dent in this world. So we quit our jobs and came together in late 2013. We are not alone. Hyderabad-based Utthishta Seed Fund saw our progress and invested in us in 2015. This is our story. Let’s meet up so that we can learn yours. And always remember this: “The biggest risk is not taking any risk. In a world that's changing really quickly, the only strategy that is guaranteed to fail is not taking risks” - Mark Zuckerberg, 2011 Gautam Garg Cofounder, Scanova

We are looking for someone who will act as a startup handyman and help us with several of our projects mostly with communication, co-ordination, and marketing. The projects include - devotee.io, discusspharma.com and others.

Enthsquare is into Product development and service. we are currently looking for Digital Marketing executive to promote our Product.

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