Content Marketer (Product)

at Optmyzr

DP
Posted by Neena John
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Hyderabad
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2 - 5 yrs
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Best in industry
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Full time
Skills
Content Marketing
Content Writing
Web content management

We’re hiring a marketer to create and promote content about Optmyzr’s products and features to our customers and free trial users. This is a high-visibility role – your work will get in front of thousands of PPC marketers each week. Your goal will be to improve adoption and retention of our products and features by showcasing the value they create.


We’re looking for someone who is self-driven, with excellent written and spoken English, and is comfortable collaborating with several teams. Prior writing experience can include short and long-form content, product/UX microcopy, notifications, social media posts, and emails/newsletters.


What You’ll Be Doing


Some of the responsibilities for this role include:


  • Work with the product team and founders to build messaging that highlights Optmyzr’s benefits and value

  • Compile monthly release notes covering all the updates in our products over the past 30 days

  • Own the content/collateral for updates and new features including emails, notifications, walkthrough videos, and sell sheets

  • Collaborate on product-adjacent collateral such as case studies

  • Write and publish our monthly customer newsletter

  • Plan, produce, and promote our product-related webinars

  • Maintain our help center by writing new articles and updating existing ones

Our Ideal Candidate


  • Has 2+ years of experience in a content role – bonus points if you’ve worked in SaaS, B2B, or product marketing

  • Is familiar with customer personas, competitive analysis, and market research techniques

  • Understands core product marketing theory such as product-market fit, go-to-market strategies, communicating benefits, etc.

  • Possesses a keen analytical mind, strong collaborative abilities, and is comfortable with sourcing/using data to inform and measure decisions

  • Can quickly gain familiarity with new tools and software, including our own product

  • Is a self-starter who proactively contributes ideas, owns projects, and meets deadlines

  • Is fluent in written and spoken English, and can communicate ideas clearly and concisely

Bonus Round


If you tick any of these boxes, let us know when you submit your application:


  • Experience with PPC advertising, including managing paid search campaigns

  • Knowledge of HTML and/or CSS

  • Host a podcast, run a blog, or other personal creative project


About Optmyzr


Optmyzr is a fast-growing, profitable B2B SaaS startup. The team is composed of amazing folks with experience at Google, Microsoft, Amazon, and other big names in tech. We are a product-focused team with end-to-end ownership.


The biggest requirements for working with our team: be willing to take ownership of your work and be willing to try out new ideas, always.


We pay market salary, and while you'll work hard, we'll make sure that you have a good work-life balance. We value our employees and don't like micromanaging. Everyone chooses what they will work on and when they will get it done; then they deliver.


Perks


  • Be part of a fast-moving yet caring and intelligent team
  • Zero micromanagement and freedom to contribute ideas
  • No crazy hours; we believe that is not sustainable in the long run
  • Flexibility with timings and work location, even in a post-quarantine world
  • Health insurance, in-office amenities and great incentives

Optmyzr is an equal opportunity employer.

About Optmyzr

Optmyzr is a fast moving, profitable, and stable B2B SaaS startup. We have been in business for 6+ years, profitable from year 1, and our team is comprised of amazing folks with experience at Google, Microsoft, Amazon, and so on. We are a developer focussed team with end to end ownership of our features. We have offices in 4 countries - this position is for our main development center which is in Hyderabad.

Optmyzr is a product company and we do not offer outsouring services. This gives us a lot of control over the design, as well as how we as a team choose to build features. Of course - with great power comes great responsibility!

 

We are featured in the Inc 5000 list of fastest growing companies in the USA for 3 years in a row.

 

Founded
2013
Type
Product
Size
20-100 employees
Stage
Profitable
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