Content Author Consultant/Freelancer

If you are the kind of person who wants to build content & communication layer around SaaS products that impact millions of users, has a passion for making wordplay work for you and wants to own the content layer in an early stage company, this is the place for you. If you make the cut, we guarantee that you will be given complete autonomy and the right team to hit your metrics.

Responsibilities

• Strategise, develop, and implement content initiatives to educate and grow our beauty professional community.
• Collaborating with team leaders to develop and implement a customer-centric and appealing content strategy.
• To work with the growth team and learn how to increase an audience in a sustainable way.
• Keeping an eye on changing beauty industry trends to ensure that content is topical and relevant.
• Work with our product and technical teams to raise awareness of and adoption of new  product features.
• Control all aspects of campaign optimization, troubleshooting, and reporting, with a focus on scalability and efficiency.
• Use analytics to show the clear impact of all efforts.
• By combining internal and external learnings, create and record best practises and playbooks.

Skills/Experiences:

• 1-2 years of experience in building and engaging a community for a tech startup or business
• Experience in playing an influencer role on social media would be highly preferred
• Demonstrated track record of delivering high-impact solutions in collaborative teams, particularly with designers
• Proven track record of creating high impact outcomes
• Self-starter, comfortable operating in a fast-paced, ever-changing environment.
• Experience in problem solving and tackling problems with a creative mindset.

Job title: Content Writing-Head

Work Location: Gurgaon

Reports to: CEO 

Role Overview:

As The Head of Content Writing, you will play a pivotal role in shaping and executing our content strategy. This position requires a seasoned content professional with a strong editorial background, exceptional leadership skills, and a passion for creating high-impact content. The ideal candidate will lead a team of content writers and collaborate with cross-functional teams to deliver content that engages, educates, and inspires our target audience.

Roles and Responsibilities:

1. Develop and lead the content strategy, ensuring alignment with the company's brand, goals, and target audience.

2. Manage and mentor a team of content writers, setting clear expectations, providing feedback, and fostering a culture of creativity and excellence.

3. Ensure all content produced is of high quality, adheres to brand guidelines, and aligns with the company's messaging and tone.

4. Lead the creation of various types of content, including blog posts, articles, whitepapers, eBooks, and more, ensuring they meet the standards for accuracy, clarity, and creativity.

5. Work closely with other departments, including marketing, design, and product, to gather insights and ensure content aligns with overall business objectives and strategies.

6. Collaborate with the SEO team to incorporate best practices into content creation, improving search engine visibility and driving organic traffic.

7. Use analytics tools to measure the performance of content, providing insights and recommendations for continuous improvement.

8. Keep abreast of industry trends, content marketing best practices, and emerging technologies to ensure our content remains relevant and competitive.

Education and/or Work Experience Requirements:

• Bachelor's degree in English, Journalism, Communications, or a related field. Master's degree is a plus.

• 7+ years of experience in content writing, with a focus on leadership roles.

• Proven track record of developing and executing successful content strategies.

• Strong editorial skills with a keen eye for detail and storytelling.

• Excellent leadership and team management skills.

• Ability to collaborate effectively with cross-functional teams.

• Familiarity with SEO best practices and content optimization.

• Outstanding written and verbal communication skills.

Volar Fashion is currently hiring Social Media Marketing Intern for our b2c women's fashion brand

Job Location: Kandivali West. Mumbai 

Job Type: Full-time, WORK FROM OFFICE only

Office Timing: 10 am - 6 pm (Mon-Fri), 10 am - 2 pm (Sat)

Duration: 6 months

Salary: 10 K

A candidate who is ready for 6 month full-time, in office internship should only apply.

Intern's day-to-day responsibilities include:

Develop content calendars on a weekly and monthly basis for fashion brand

Monitor analytics with the social media team to identify viable ideas

Create engaging social media posts, stories, and reels and post online

Engage with the audience on social platforms

Research on marketing trends, content ideas, strategies, Influencers.

Key Skills:

Any internship experience in social media marketing

Excellent verbal and written communication skills

Knowledge of Facebook, Twitter, Instagram, YouTube, and Pinterest

Basic knowledge of Canva, PPT, MS Word, Excel

• Perform keyword research and include Google semantic keywords/LSI and write engaging, long form content
• Excellent grammar and writing skills
• Understand the target audience and write focused, SEO optimized content while following SEO best practices
• Ability to generate content for different content marketing platforms and
• maintaining tonality in accordance with the brand
• Collaborate with external stakeholders/agencies to get work done in a defined and structured way
• Developing SEO articles/landing pages via thorough industry and competitor research
• Design and developing SEO content for Social Media platforms and Youtube

• SEO content writing and management skills
• Excellent writing and grammar skills
• Working knowledge of Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz etc.

• Detail-oriented, multitasker
• Organized and creative
• Passionate about learning new techniques and tools
• Excellent written and verbal communication skills
• Team player with a willingness to learn new skills

We are looking for an experienced and creative Content Strategist to join our team. As a Content Strategist, you will be responsible for developing and implementing our content strategy to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.

Job responsibilities:

• Performing exhaustive research to gain in-depth knowledge of all customer personas
• Performing extensive research and analysis on consumer thoughts and trends
• Creating specifications and content appropriate for the brand's customer personas
• Strategizing content pillars and sub pillars
• Planning the editorial calendar and content proposition
• Collaborating with content management teams, creative teams, and writers to implement the strategy
• Overseeing writing style and tone for all content
• Developing content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
• Developing editorial strategy, so content is consistent across all delivery platforms
• Conducting periodic content audits
• Tracking and calculating content ROI
• Ensuring that content strategy meets business objectives
• Strategizing and improving content delivery and promotion
• Analyzing content marketing strategy to evaluate whether it's working or not.
  
  

Qualifications and skills:

• 4 years of experience as a Content Strategist or a similar role
• Excellent copywriting skills & editorial competency
• Content presentation skills – you should be able to determine how content should be packaged for new and existing consumers to induce them to take business actions.
• Content delivery skills – you determine the best distribution channel to deliver content to your audience.
• You should have experience in handling and strategizing marketing campaigns.
• Content monetization skills – as a content strategist, you must be able to plan how your content can get customers to buy your product or service and thereby earn revenue.
• Good analytical abilities to spot patterns and trends in content marketing data
• Having a keen interest in organizational goals and targets

• Writing clear and error-free content for a website that reflects the company’s voice
• Meeting with clients to understand their message, brand voice and target audience
• Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved
• Interpreting creative direction and technical information and turning them into persuasive copy concepts
• Collaborating with PR and marketing departments to brainstorm and develop a variety of marketing materials
• Working with clients to edit and modify the copy to meet their content expectations

• Bachelor’s degree or equivalent experience in communication or marketing
• Experience producing copy for print and digital media channels
• Proven success in producing copy for advertising or marketing campaigns
• Exceptional skill in social media writing, including use of hashtags and relevant acronyms
• Proficiency with common office software
• Experience with SEO concepts and social media marketing
• Creativity, adaptability and the ability to work collaboratively with a team
• 2-3 years of experience in creative copywriting. 

Location: Mumbai

About FirstPrinciples

• Producing high-quality documentation. The audience is U.S based so the style of writing should be audience-specific.
• Provide QA and copy editing for content produced by writers.
• Help the team to create high-quality web pages.
• Act as the Content Manager and implement the Content Calendar / Content strategy.
• Liaise with content writers to ensure brand consistency.
• Speak with the Digital Marketing Manager regularly and inform of any issues.
• Proactively assess possible problem areas.
• Improve imagery and content creation processes to increase accuracy and reduce the time taken.
• Assess employee’s competencies and ensure that employees are adequately trained. Plan and assign work based on competencies. Train team using resources provided.
• Coach the team daily, so that business objectives are met consistently. Plan, manage and adjust staff levels to meet requirements.
• Assist with the recruitment process when / if required.

• Excellent written and verbal skills in English with atleast 6 years of experience as a Content Writer across various industries. Previous agency experience will be an added advantage.
• Previous experience in copywriting will be a strong plus.
• Prior experience using SEO best practices to create content.
• Experience in formulating the content strategy and content calendar along with experience of working and managing offshore parties
• Previous experience in recruitment and team building (desirable)
• Good IT systems knowledge and technical confidence.
• MS Excel competence for the creation of staff tracking reports along with strong analytical and problem-solving skills.
• Strong people and performance management skills with a mindset which is open to change, unlearning & relearning, if needed.
• A collaborative approach to working with others.
• The ability to lead and motivate a team of people to succeed by utilizing appropriate interpersonal styles (including leading by example, setting expectations

Dear Job Seekers,

Greetings from PIXEL WEB SOLUTIONS....!!! 

             Pixel Web Solutions is a global Web, Mobile / IT Servicing Company with the strong team of technical and professional expertise. We believe in Innovative Solutions that turn the business idea into achievable goals. We work on wide array of Technologies that can provide sustainable and long-term business solutions. More than 7+ Yrs of experience in global IT markets, we have curved ourselves to adapt leading & cutting edge technologies.

 **Note: Looking for Madurai candidates only**

Key Skills

v  Blog Writing

v  Creative Writing

v  Web Contents

v  Basic Knowledge in SEO Writing

v  Good Oral Communication

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