HomeBlogOur journey
Why-we-rebranded-socialhelpouts-to-cutshort
Rebrand
About us

SocialHelpouts is now CutShort!

Author image

Nikunj Verma

May 3, 2016

Yes, that’s true. After a year of experimentation and learning, we are changing our name to “CutShort”.
Why? SocialHelpouts was a great name, but only when we had explained it to someone for a good 10 minutes. When an average attention span is less than 10 seconds, asking for 10 minutes online is like asking for someone’s life.
“CutShort” is short, sweet and just explains our mission well. After all, we want to cut short your long winding path to the right jobs or candidates. Really short.
It took us about 10 days to rebrand our system. And it will give us an extra 10 minutes in our conversation with users. Not a bad bargain.
What should we use those extra 10 minutes for? How do you find CutShort? Eager to hear your thoughts!
 
 
 

Similar Posts

Blog feature image

Inside the Cutshort Buzz Machine

The marketers that make us tick Marketing at Cutshort is not merely a business function. It’s the beating heart that gives life to everything we do. Be it getting thousands of companies and candidates to our platform or ensuring customer delight – the Cutshort buzz machine sets the highest standards for everything they touch. While… Continue reading Inside the Cutshort Buzz Machine

Blog feature image

The joy of building Cutshort together

Charting our ambitious future during the Goa offsite. A village can raise a child. But when it comes to building a company, even a company could feel overwhelmed. This is why we built Cutshort on the shoulder of giants and never fooled ourselves into thinking that it’s an individualistic effort. Where we are is a… Continue reading The joy of building Cutshort together

Blog feature image

What we learned 10 months after we stopped salary negotiatons

We took an unconventional decision 10 months ago. Here’s what we learned… Never take the first salary number you are offered. You’ve got to negotiate for a higher pay before you pick up a new stint and then multiple times during your career. – Every career expert, anywhere Why do experts give this advice? Simple… Continue reading What we learned 10 months after we stopped salary negotiatons